Storytelling for Destinations. Memorable Stories Enrich the Experience

Puerto Vallarta Riviera Nayarit Marketing Agency Tourism Hotel Strategy Video Production Consultant

Storytelling for destinations. Memorable stories enrich the experience and engage it. Marketing Puerto Vallarta, Riviera Nayarit, Los Cabos, Cabo San Lucas, Cancun, Riviera Maya, Yucatan, Mazatlan, Sinaloa, Sonora, Baja California Sur, Quintana Roo, Chiapas, Oaxaca, Mexico.

Tourism Video Marketing Consultant promovision@hotmail.com

Marketing Agency Tourism Hotel Video Production Consultant promovision@hotmail.com

People with Intriguing Perspectives and Memorable Events – Storytelling for travel destinations is about promoting travel experiences in a destination.

Your destination already has great stories, or elements of great stories: people, communities, food, nature, are the sources of your story ideas.

Storytelling is probably best defined or understood through the impacts it makes and the impressions it leaves.

Anthony Bourdain “The Storyteller”

Tourism Video Marketing Consultant promovision@hotmail.com

Tourism Video Marketing Consultant promovision@hotmail.com

When it comes to telling travel stories, an image is a powerful tool that can sometimes convey much more than words. As described in this excellent article on visual storytelling, well-captured images add meaning to the viewer’s experience and portray intriguing stories. Similarly, videos can be a great addition to your storytelling toolbox.

If you can allow the viewer to project himself into a state of mind of experiencing destiny and having a positive reaction, it can go a long way toward convincing him that he must take the next step to achieve it.

Tourism Video Marketing Consultant promovision@hotmail.com

Travelers seek authentic local experiences in the destinations and communities they visit, and this naturally translates into the kinds of stories that resonate with those travelers. Your stories should represent that you are promoting authentic experiences that resonate with travelers and respect locals. The power of stories to transform into multiple stories about the beauty and cultures of Mexico.

Effective and responsible storytelling consists of sharing experiences that appeal to the emotions. “Make it about a feeling, a story and people will see it”

Tourism Marketing Mexico

Tourism Video Marketing Consultant promovision@hotmail.com

Multimedia storytelling that incorporates visual elements such as photos and videos is a great tool to personalize travel experiences and share the stories of your destination without limiting the imagination of travelers by defining their experience for them, but by helping them discover their own stories of experiences. traveling to your destination.

Good stories can help people feel like they are sharing their experience in person, and this offers your destination an exciting opportunity to differentiate your stories from those of other destinations. Make your stories about much more than a must-do list; share emotions and feelings to help travelers make deeper connections with the people and places in their destinations.

Tourism Video Marketing Consultant promovision@hotmail.com

The beauty of video is that the visual narrative instantly evokes emotions, allowing each viewer to make their own interpretation and connection to what they see. The sounds of chirping birds, rippling water and mesmerizing melody, reflected by subtle movements and stunning visual images, provide a true feast for your senses. Whether it’s 10 seconds or 3 minutes long, not only should your story have a strong narrative and message, it should appeal to all the senses, eliciting an emotional response.

Creative storytelling offers multiple benefits for the development of tourist destinations, such as improving the image, competitiveness and sustainability of the destination.

Tourism Video Marketing Consultant promovision@hotmail.com

We provide media solutions for tourism organizations, operators, and related businesses looking to harness the power of drone video, photography, and aerial imaging. If you need clear and effective marketing for your region or business, we can help.

90% of Corporate Video Productions FAILS! https://www.promovisionpv.com/WP/90-of-corporate-video-productions-fails/

Do you play Chess with Strategy or Marketing?

How can we help? promovision@hotmail.com

Those viewing video are more likely to book then those who do not. Video viewing influences buying behavior.

Choosing A Video Production Company https://www.promovisionpv.com/WP/choosing-a-video-production-company/

Video Photo Production Puerto Vallarta Riviera Nayarit, Mexico

Tourism Video Marketing Consultant promovision@hotmail.com

Choosing A Video Production Company https://www.promovisionpv.com/WP/choosing-a-video-production-company/

Who is your target audience?
What buyer persona are you targeting? This may be a segment of your destination typical traveler persona.

What is the goal?
Increase brand awareness? Sell more event a new product? Ultimately, what do you want your audience to do after watching the video?

Tourism Video Marketing Consultant promovision@hotmail.com

Where is the video going to be used?
Behind a landing page form? Re-purposing videos for other channels is great, but you should begin with one target location in mind where you know your audience will discover the video.

Tourism Video Marketing Consultant promovision@hotmail.com

When is the due date?
What is the timeline. A video you have a few months to work on will have very a different budget and creative scope than a video someone needed yesterday.

What is the budget?
Simply put, video can be expensive. Do your research and set realistic parameters, especially before you dream too big on the next question.

What are the creative requirements?
Do you need a designer to create lower third graphics? Are you going to create an animated video or a live action video?

Tourism Video Marketing Consultant promovision@hotmail.com

What will constitute success for the video?
Choose several key performance indicators that correspond with your video goals.

Tourism Video Marketing Consultant promovision@hotmail.com

You have a Video project!? Here is the quote process:

Do you have a project concept guide line?
Do you have a script? (Storyboard)
Has there been a marketing research and objective to the project?
Where will this production be distributed? Facebook, Twitter, Youtube, E-mail, closed circuit, Television Broadcast? Other?
Each distribution medias require a different quality, file size, time restriction, format standard,….
How many version need to be produced?
What is the time line of delivery, review and final version(s)?
Is this project directed by your external marketing company or is it an internal marketing department?
Or will we be in change of developing a marking strategy and script?
Does the project requires Models? Will you be providing models?
Who will be in charge of the concept, planning, authorization, confirmation of this project?
Who will be approving the final project or review or decide making changes?
Who will be in charge of approving budget over run ((Usually due to the clients unpreparedness. 99%)
Who will be approving changes to the budget if there are changes to the script and content?

Have you contracted other projects with the same objective? Results?
Do you believe your budget can achieve your objectives set from the above?

We are a cooperative of highly experienced talents and not just out of University.
The team is based on the size and needs of projects.
We have a very low overhead. So, that makes us very competitive.
https://www.youtube.com/embed/j_KgswkM3RU

No one can resist a good video, a good sale, offer a valuable seasonal sale or a gift certificate.

You can have the greatest tourism video, but if no-one sees it, it may as well be a book collecting dust on the mantel piece.

Social Media Strategy plans help to get a destination into the public eye.

The elements that need to be considered when establishing a successful tourism destination.

Tourism Video Marketing Consultant promovision@hotmail.com

Developing a Tourism Travel Video Content Strategy.
What kind of information will you give? What style of videos will you be creating?
Storytelling. Storytelling. Storytelling.
Do use a Methodology, Strategy or just pull it from the Hat?
Where will your video content be seen?
Who will be overseeing video content creation?
Remember video production can take time.
Get an idea of rough costs.
Your video’s performance and any metrics that are important to your goals.
Total number of viewers, new clients of direct leads.

Choosing A Video Production Company https://www.promovisionpv.com/WP/choosing-a-video-production-company/

VIDEO PRODUCTION SERVICES

High Quality Video Photo Production Puerto Vallarta Riviera Nayarit Mexico

Tourism Video Marketing Consultant promovision@hotmail.com

We offer a full video production service designed to beat your competitors, including: Full video service from pre-production to image acquisition to studio post production.

Video Photo Production Puerto Vallarta – Riviera Nayarit

Tourism Video Marketing Consultant promovision@hotmail.com

MARKET RESEARCH (methodology)
CONCEPT DEVELOPMENT
MARKETING SCRIPTING
ILLUSTRATED STORYBOARDS
SHOOT PLANNING
LOCATION FILMING

Tourism Video Marketing Consultant promovision@hotmail.com

POST PRODUCTION
VIDEO EDITING
MOTION GRAPHICS
2D & 3D ANIMATION
PROJECT MANAGEMENT
POST PRODUCTION

90% of Corporate Video Productions FAILS! https://www.promovisionpv.com/WP/90-of-corporate-video-productions-fails/

MUSIC & SOUND EDITING
INFOGRAPHIC & ARTWORK DESIGN
CASTING & TALENT
DELIVERY AS 4K, 1080 HD AND MOBILE/CELL

Emotionally charged, creative video can be spread on the Internet in a matter of days, getting millions of views.

Choosing A Video Production Company https://www.promovisionpv.com/WP/choosing-a-video-production-company/

Do you Play Chess with a Strategy or a Marketing plan?

Tourism Video Marketing Consultant promovision@hotmail.com

How can we help? promovision@hotmail.com

Puerto Vallarta, Riviera Nayarit, Punta Mita, Sayulita, NuevoVallarta, SanPancho, Riviera Maya, LosCabos, Cabo San Lucas, Mazatlan, Manzanillo, Costa Alegre, Yucatan, Mexico.

Tourism Video Marketing Consultant promovision@hotmail.com

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