Social Media Tourism Video for 2020
Customers are likely to select a destination after they have watched a video about it online, and 90% confirmed that video advertisements influence their opinion of a product and their decision to book it.
Consumers prefer watching a video about a destination rather than read a blog about it and people retain the information they receive via a video compared to what they may read online.
Social media platforms are a fantastic option to reach millions all around the world. Social media video content has a huge potential to drive your destination objectives and audience engagement.
Videos can induce a number of emotions in us. They can get us emotional sometimes and keep us entertained at others, making them the ideal tool to captivate a potential travelers. One of the best ways to promote your content on social media channels is through the social media video format.
Videos are mobile friendly, easier to consume, and generally bring about more results relative to other options on social media.
Videos can be easily shared across social media platforms! Consumers are likely to click away from a video within the first 10 seconds. So make use of those first 10 seconds to get a message across or to procure their curiosity raise their interest.
Tell a Compelling Story that invokes powerful emotions is in the heart of every successful social media video. Stories are important because they awaken deep emotions in people, and that is exactly how you want reach your audience. The content of the video you are putting out should be relevant and must pike the fascination of the person watching it
If you want to achieve great results with your videos, work on your storytelling. Proper storytelling will take your videos to a next level, even better results.
People lose concentration after about 8 seconds, and you can bet that number is even lower now as the year 2020 approaches. Social media shortened our attention spans and now, we are mere seconds away from our audience deciding to move on from your content.
Make sure that your video intro is especially captivating! Grabbing your audience’s attention is crucial, but keeping it is even more important. Keeping it short is the first step towards a high-quality video. With attention span going down, it is essential for your videos to be filled only with relevant and engaging content. Make your videos as short as possible and keeping only the most relevant and highest-quality content for your social media.
Destinations who have utilized video marketing as tool have said that it has had a positive and beneficial impact on their popularity and visitors.
More from: PromovisionPV is a convenient and affordable marketing and publicity service that is dedicated to helping maximize their distinctive potential. Our services include photography, video production, online marketing.
We produce videos for Realtors, hotels, Hospitals, restaurants, tours, attractions and regions throughout the Puerto Vallarta and Riviera Nayarit.
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