Social Media Strategy for Tourism Destination. Puerto Vallarta, Riviera Nayarit, Punta Mita, Sayulita, NuevoVallarta, SanPancho, Riviera Maya, LosCabos, Cabo San Lucas, Mazatlan, Manzanillo, Costa Alegre, Yucatan, Mexico.
Social media deserves a large place at your strategy.
92% of consumers say they trust social media, word of mouth, recommendations from friends and family, above all forms of advertising (Nielson)
82% of consumers trust a company more if they are involved with social media (Forbes)
52% of travelers use social media to plan a trip (Eye for Travel).
Social media is the first encounter most people will have with your tourism destination or tourism hospitality.
Travelers now have numerous available devices, channels and platforms to research, buy and receive travel messages.
The first encounter a potential customer has with your tourism destination occurs while they are browsing friends’ holiday pics on Facebook or other travel Advisory sites.
It may takes just one good piece of quality tourism video content to instantly catapult your destination in front of a global stage of millions.
You need quality video content and get your tourism destination in front of the world.
If your tourism brand or destination does not have a video content strategy developed and distributed regularly, you may never actually reach your target traveler.
You may just do some brainstorming and create great tourism content.
Content like photos, videos, text, articles, blogs, info graphics, podcasts, activities, events and anything else you can upload to your website, Facebook, Twitter, Instagram, Pinterest and any other social media.
Great visuals on social media engage and sell, like 99 things to do in your region works wonders and can easily be shared by others.
Videos accompanied with an Hashtag campaigns are probably the most obvious way to capture user generated content.
User Generated Content is just one component of a successful content strategy added to your own professionally produced video content.
Creative videos, inspirational and help your target audience make the right choice.
Providing the kind of video content to your consumers really need, is key to making them engaging.
Great quality visual helps to forge a personal connection between the destination and travelers.
Candid shots of people looking away from the camera are great engagement tools. Its makes it easier for the viewer to imagine they are the person in the photo!
Your social media video content needs to inspire, engage and add value to the viewer by providing useful information and an overview of your destination.
Do you Play Chess with a Strategy or a Marketing plan?
We are in the business of video marketing tourism experiences!
We produce videos for Realtors, hotels, Hospitals, restaurants, tours, attractions and regions throughout the Puerto Vallarta and Riviera Nayarit.
How can we help? firstname.lastname@example.org
Puerto Vallarta, Riviera Nayarit, Punta Mita, Sayulita, NuevoVallarta, SanPancho, Riviera Maya, LosCabos, Cabo San Lucas, Mazatlan, Manzanillo, Costa Alegre, Yucatan, Mexico.
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