Creating Stunning Video Guides. Puerto Vallarta, Riviera Nayarit, Punta Mita, Sayulita, NuevoVallarta, SanPancho, Riviera Maya, LosCabos, Cabo San Lucas, Mazatlan, Manzanillo, Costa Alegre, Yucatan, Mexico.
The world is moving towards videos and you must jump on this trend. Create destination video guides to inform most of the common questions.
Most travelers to a destination do not know it and ask themselves questions such as where to find a bus to take them to a certain place, where to find a particular service, which is the most important thing to visit, if there are walking circuits …
Create videos of the destination, its characteristics, how fantastic it is, etc. helping them enjoy more.
Create useful videos that show useful tips for getting around, fun facts and certain “secrets” about where you will find the best gastronomy or original food in the region.
Share these videos on your website and on social media.
The videos must contain useful topics and at the same time with images that are emotionally shocking.
A close, personal and emotional communication, they will think about the destination next time and recommend it to their friends.
Inform you of Internet addresses or other useful information.
Facebook helps tourist accommodations, destinations or activities of themselves and how great they have or what they do, to meet the needs of the target audience.
The destination page on Facebook can provide the latest news of the place, create dialogues with tourists through questions and answers, answer specific questions.
A tourism strategy through mobile phones continues to grow.
The innovative promotional video content generated by companies in the tourism sector through the media and social networks such as Facebook, Twitter, Youtube, Blogs, etc., are undoubtedly being the basis for the success of an increasingly dynamic sector, competitive and active as is tourism.
Tourist destinations have captured the promotional potential generated through a video strategy, they know that social and economic activity improves because users enjoy watching and sharing this type of content to the fullest.
A video tourism strategy is a great alternative. Quality videos may be able to get a tourist to bet on one tourist destination or another.
To get the most out of a video strategy, it is important to make high-quality videos. Videos should show the beauty and quality of the area.
The important thing is that the destination enters the tourist’s eyes to attract her and make a reservation.
Combining all of these sets will make you much more likely to be successful at your destination or hospitality.
Create a video material that convinces the user and opens the possibilities to achieve the objectives.
Those viewing video are more likely to book then those who do not. Video viewing influences buying behavior.
Who is your target audience?
What buyer persona are you targeting? This may be a segment of your destination typical traveler persona.
What is the goal?
Increase brand awareness? Sell more event a new product? Ultimately, what do you want your audience to do after watching the video?
Where is the video going to be used?
Behind a landing page form? Re-purposing videos for other channels is great, but you should begin with one target location in mind where you know your audience will discover the video.
When is the due date?
What is the timeline. A video you have a few months to work on will have very a different budget and creative scope than a video someone needed yesterday.
What is the budget?
Simply put, video can be expensive. Do your research and set realistic parameters, especially before you dream too big on the next question.
What are the creative requirements?
Do you need a designer to create lower third graphics? Are you going to create an animated video or a live action video?
What will constitute success for the video?
Choose several key performance indicators that correspond with your video goals.
You have a Video project!? Here is the quote process:
Do you have a project concept guide line?
Do you have a script? (Storyboard)
Has there been a marketing research and objective to the project?
Where will this production be distributed? Facebook, Twitter, Youtube, E-mail, closed circuit, Television Broadcast? Other?
Each distribution medias require a different quality, file size, time restriction, format standard,….
How many version need to be produced?
What is the time line of delivery, review and final version(s)?
Is this project directed by your external marketing company or is it an internal marketing department?
Or will we be in change of developing a marking strategy and script?
Does the project requires Models? Will you be providing models?
Who will be in charge of the concept, planning, authorization, confirmation of this project?
Who will be approving the final project or review or decide making changes?
Who will be in charge of approving budget over run ((Usually due to the clients unpreparedness. 99%)
Who will be approving changes to the budget if there are changes to the script and content?
Have you contracted other projects with the same objective? Results?
Do you believe your budget can achieve your objectives set from the above?
We are a cooperative of highly experienced talents and not just out of University.
The team is based on the size and needs of projects.
We have a very low overhead. So, that makes us very competitive. https://www.youtube.com/embed/j_KgswkM3RU
No one can resist a good video, a good sale, offer a valuable seasonal sale or a gift certificate.
You can have the greatest tourism video, but if no-one sees it, it may as well be a book collecting dust on the mantel piece.
Social Media Strategy plans help to get a destination into the public eye.
The elements that need to be considered when establishing a successful tourism destination.
Developing a Tourism Travel Video Content Strategy.
What kind of information will you give? What style of videos will you be creating?
Storytelling. Storytelling. Storytelling.
Do use a Methodology, Strategy or just pull it from the Hat?
Where will your video content be seen?
Who will be overseeing video content creation?
Remember video production can take time.
Get an idea of rough costs.
Your video’s performance and any metrics that are important to your goals.
Total number of viewers, new clients of direct leads.
VIDEO PRODUCTION SERVICES
We offer a full video production service designed to beat your competitors, including: Full video service from pre-production to image acquisition to studio post production.
MARKET RESEARCH (methodology)
2D & 3D ANIMATION
MUSIC & SOUND EDITING
INFOGRAPHIC & ARTWORK DESIGN
CASTING & TALENT
DELIVERY AS 4K, 1080 HD AND MOBILE/CELL
Emotionally charged, creative video can be spread on the Internet in a matter of days, getting millions of views.
Do you Play Chess with a Strategy or a Marketing plan?
How can we help? email@example.com
Puerto Vallarta, Riviera Nayarit, Punta Mita, Sayulita, NuevoVallarta, SanPancho, Riviera Maya, LosCabos, Cabo San Lucas, Mazatlan, Manzanillo, Costa Alegre, Yucatan, Mexico.
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