Authentic, Genuine Video Tourism Marketing

Puerto Vallarta Riviera Nayarit Marketing Agency Tourism Hotel Strategy Video Production Consultant

Marketing Agency Tourism Hotel Video Production Consultant promovision@hotmail.com

Authentic, genuine: people want reality. User-generated content has surged ahead in video for travel marketing. One authentic method is video story telling on social media. Millions of people use Instagram, Facebook, Tweeter, Youtube, TikTok and others every day. Encourage visitors to post videos of their experiences to show the true personality of your destination.

Travel video marketing is one such option that offers a lot of scopes to travel operators to entice an audience.Travel video marketing can play a vital role in accentuating the appeal towards travel and encourage people to become tourists even in the ‘new normal’ with all the necessary precautions. Video marketing is getting incorporated into the tourism industry one-by-one:

Relevant Messaging helps prime tourist destinations to remain on top of the mind of the viewer and improve the chances of content getting shared online.

Virtual tours of exotic locations through the use of virtual reality-based devices, add to the curiosities and interests of the viewers.

The importance of online communities and are notably becoming members with active participation. A destination to find a relevant audience online more quickly, and video messages disseminated among such audiences find more traction compared to simply posting a video on social media platforms. Targeting an audience in online communities with videos considerably improves the chances of finding relevant customers.

Tourism estination to adopt a strategy that prioritizes video above all else. Video content has more chances of getting consumed by the audience. Video allows destinations and hospitality to communicate effectively through storytelling and visually-driven decision making.

Ability to sell an Emotional Experience:Video to engage an audience through visuals and sound, makes the viewing experience more engaging, and at times, it is even able to elicit emotional responses from the audience. Such reactions are considered extremely good, video as a medium is bound to play a crucial role in raising the level of awareness about prime tourist destinations and exotic locales.

Impact of Video: This can give you a fair idea of the kind of impact video can have on the viewing audience. A video can conclusively inform the audience about the brand and associated benefits in a crisp and concise manner that is seen as lacking in other content formats. Given the impact video has on the viewing audience, it is natural for video marketing to be adopted by tourism related companies in a big way. Moreover.

90% of Corporate Video Productions FAILS! https://www.promovisionpv.com/WP/90-of-corporate-video-productions-fails/

Choosing A Video Production Company https://www.promovisionpv.com/WP/choosing-a-video-production-company/

Puerto Vallarta Riviera Nayarit Marketing Agency Tourism Hotel Strategy Video Production Consultant

Marketing Agency Tourism Hotel Video Production Consultant promovision@hotmail.com

Do you play with Strategy or Marketing?

90% of Corporate Video Productions FAILS! https://www.promovisionpv.com/WP/90-of-corporate-video-productions-fails/

How can we help? promovision@hotmail.com

Those viewing video are more likely to book then those who do not. Video viewing influences buying behavior.

Video Photo Production Puerto Vallarta Riviera Nayarit, Mexico

Who is your target audience?
What buyer persona are you targeting? This may be a segment of your destination typical traveler persona.

What is the goal?
Increase brand awareness? Sell more event a new product? Ultimately, what do you want your audience to do after watching the video?

Where is the video going to be used?
Behind a landing page form? Re-purposing videos for other channels is great, but you should begin with one target location in mind where you know your audience will discover the video.

When is the due date?
What is the timeline. A video you have a few months to work on will have very a different budget and creative scope than a video someone needed yesterday.

What is the budget?
Simply put, video can be expensive. Do your research and set realistic parameters, especially before you dream too big on the next question.

What are the creative requirements?
Do you need a designer to create lower third graphics? Are you going to create an animated video or a live action video?

What will constitute success for the video?
Choose several key performance indicators that correspond with your video goals.

You have a Video project!? Here is the quote process:

Do you have a project concept guide line?
Do you have a script? (Storyboard)
Has there been a marketing research and objective to the project?
Where will this production be distributed? Facebook, Twitter, Youtube, E-mail, closed circuit, Television Broadcast? Other?
Each distribution medias require a different quality, file size, time restriction, format standard,….
How many version need to be produced?
What is the time line of delivery, review and final version(s)?
Is this project directed by your external marketing company or is it an internal marketing department?
Or will we be in change of developing a marking strategy and script?
Does the project requires Models? Will you be providing models?
Who will be in charge of the concept, planning, authorization, confirmation of this project?
Who will be approving the final project or review or decide making changes?
Who will be in charge of approving budget over run ((Usually due to the clients unpreparedness. 99%)
Who will be approving changes to the budget if there are changes to the script and content?

Have you contracted other projects with the same objective? Results?
Do you believe your budget can achieve your objectives set from the above?

We are a cooperative of highly experienced talents and not just out of University.
The team is based on the size and needs of projects.
We have a very low overhead. So, that makes us very competitive.
https://www.youtube.com/embed/j_KgswkM3RU

No one can resist a good video, a good sale, offer a valuable seasonal sale or a gift certificate.

You can have the greatest tourism video, but if no-one sees it, it may as well be a book collecting dust on the mantel piece.

Social Media Strategy plans help to get a destination into the public eye.

The elements that need to be considered when establishing a successful tourism destination.

Developing a Tourism Travel Video Content Strategy.
What kind of information will you give? What style of videos will you be creating?
Storytelling. Storytelling. Storytelling.
Do use a Methodology, Strategy or just pull it from the Hat?
Where will your video content be seen?
Who will be overseeing video content creation?
Remember video production can take time.
Get an idea of rough costs.
Your video’s performance and any metrics that are important to your goals.
Total number of viewers, new clients of direct leads.

VIDEO PRODUCTION SERVICES https://www.youtube.com/watch?v=j_KgswkM3RU

High Quality Video Photo Production Puerto Vallarta Riviera Nayarit Mexico

We offer a full video production service designed to beat your competitors, including: Full video service from pre-production to image acquisition to studio post production.

Video Photo Production Puerto Vallarta – Riviera Nayarit

MARKET RESEARCH (methodology)
CONCEPT DEVELOPMENT
MARKETING SCRIPTING
ILLUSTRATED STORYBOARDS
SHOOT PLANNING
LOCATION FILMING

POST PRODUCTION
VIDEO EDITING
MOTION GRAPHICS
2D & 3D ANIMATION
PROJECT MANAGEMENT
POST PRODUCTION

MUSIC & SOUND EDITING
INFOGRAPHIC & ARTWORK DESIGN
CASTING & TALENT
DELIVERY AS 4K, 1080 HD AND MOBILE/CELL

Emotionally charged, creative video can be spread on the Internet in a matter of days, getting millions of views.

Do you Play Chess with a Strategy or a Marketing plan?

How can we help? promovision@hotmail.com

Puerto Vallarta, Riviera Nayarit, Punta Mita, Sayulita, NuevoVallarta, San Pancho, Riviera Maya, Los Cabos, Cabo San Lucas, Mazatlan, Manzanillo, Costa Alegre, Yucatan, Mexico.

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