Video Storytelling for Tourism Content Puerto Vallarta, Riviera Nayarit, Punta Mita, Sayulita, Nuevo Vallarta, San Pancho, Jalisco, Nayarit, Riviera Maya, Los Cabos, Cabo San Lucas, Nayarit, Mazatlan, Manzanillo, Costa Alegre, Mexico
Thanks to social networks, we’ve naturally been driven to a host of metrics that include attributes of “engagement” and conversations shared online.
The quest for producing video is most relevant or valuable tourism destinations current and prospective travelers.
As we compete in this context to draw attention for our brand and offerings, perhaps one element has remained constant above all others: the power of video storytelling.
If a picture is worth a thousand words, the story behind it may be worth a million more. Every competent marketer on Facebook, Youtube, Twitter, Instagram, LinkedIn can point to the power of imagery.
If you’re already producing video as part of your marketing, and your efforts are sophisticated enough to track resulting engagement and lead generation – watch what happens when your focus changes from just features and benefits to creatively telling a story. Higher levels of viewership, engagement, and sharing.
Why We Tell Stories, which does a good job of covering seven story types that have proven successful over the ages:
How this story relate to the audience with which you are telling your story?
How might you demonstrate corresponding resolution to help your audience resonate with your story?
There have been several cases of higher engagement levels on in-the-moment photos compared to professional studio images.
This might seem rudimentary, but when it comes to imagery in social networks in general, it’s important to use the right dimensions to avoid negative effects from down-sampling.
You have a huge meaningful story to create genuine interest. Sometimes a small anecdote accompanied by reinforcing images to reflect it are all that’s required to create some emotion.
Storytelling is something that everyone understands and connects with, and when you focus on yours, you may find you have an entirely different perspective on creating excellent content.
We produce videos for hotels, restaurants, tours, attractions and regions throughout the Bay of Banderas and Riviera Nayarit.
How can we help?
Video Photo Productions
Puerto Vallarta, Riviera Nayarit, Punta Mita, Sayulita, Nuevo Vallarta, San Pancho, Jalisco, Nayarit, Riviera Maya, Los Cabos, Cabo San Lucas, Nayarit, Mazatlan, Manzanillo, Costa Alegre, Mexico
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