Tourism & Hotel Video Strategy. Puerto Vallarta, Riviera Nayarit, Punta Mita, Sayulita, Nuevo Vallarta, San Pancho, Jalisco, Nayarit, Riviera Maya, Los Cabos, Cabo San Lucas, Nayarit, Mazatlan, Manzanillo, Costa Alegre, Mexico
The best websites video appeal to the major senses – sight and sound all the while telling a story that can erase the constraints of time and space. Video incorporates all of these elements into an artistic statement that attracts even the most hard to reach audience. Video has the ability to increase sales and customer retention on a global scale.
Video is not merely another form of content, it is a culmination of image, text, and music intended to function together for a common goal. Used properly, video can both entertain and inform the audience.
Video Increases Visibility & Improves Search Engine Results
Videos has an average time on site of 5 minutes 29 seconds, while posts without videos saw an average time on site of 4 minutes 46 seconds.
Video also tend to perform better on social media channels than more traditional medium, most notably on Facebook. Video will increase your brand awareness, improve consumer engagement and boost your search engine optimization efforts. Maintaining a presence on the major video search platforms accentuates your visibility just as a Facebook page or Twitter profile.
Video is better at attracting and engaging audiences than text and image. Video is a submissive experience. Video comprehension is made easier through the various storytelling elements. Video also allows your organization to draw an instant emotional reaction from the viewer, helping you to create brand recognition.
Google thumbnail images are regularly attached to the results to tell the user that the web pages features video. These results generally experience higher click-through rates than text-only results. By including video on your website, you can increase traffic and drive attention.
Video is an incredibly valuable resource. Search result rankings, after all, are a combination of content and relevancy. Pages containing video, generate more inbound links and retain visitors for longer periods of time. Plus, the video markup data is a signal to the search engines that your page provides rich media compared to pages with text and images only.
YouTube is the second most visited search engine in the world, ranking just behind Google. The only way to establish a presence on YouTube – or Vimeo, is to have a video channel and content to fill it. These channels will rank in YouTube search and Google search, which will drive traffic, referrals, and sales. A selection of keywords with “broad match” and explore the ideas that appear.
It is important to host video on your site in addition to the major video sharing platforms. It gives you another opportunity to rank and also serves as a signal to the search engines that your site is more relevant in your niche.
Video content must be relevant to your fans and followers and have the potential of reaching a wider audience. It must engage with people in an emotional way so they will feel motivated to promote it on their websites or social-media. People will not share mediocre content.
Video offers an opportunity to be more personal, image, or audio. Video offers a fantastic opportunity to show your softer side and truly connect with your audience. Create a high-quality video, then you probably have a handle on your daily operations. The audience will perceive your business as having a deep and abiding commitment to the public and your destination has to offer and services.
Create a warm and inviting atmosphere, attention grabbing to attract the attention of your audience, and enhance the demand of your video.
The benefits of video marketing – global audience, emotional connection, text, and image intertwined.
Start by reaching out to your key demographic. After creating video content, distribute it broadly through your online profiles, video channels, blogs, and websites. Uploading videos to all of your digital properties generate more listings and back-links, thus helping your video content rank stronger.
We produce videos for Realtors, hotels, Hospitals, restaurants, tours, attractions and regions throughout the Puerto Vallarta and Riviera Nayarit.
Puerto Vallarta, Riviera Nayarit, Punta Mita, Sayulita, Nuevo Vallarta, San Pancho, Jalisco, Nayarit, Riviera Maya, Los Cabos, Cabo San Lucas, Nayarit, Mazatlan, Manzanillo, Costa Alegre, Mexico
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