This is Why you want to use a Video Strategy!

Why a Video Strategy?

Videos perform better 92% of mobile video consumers share videos with others. 80% of users recall a video ad they viewed in the past 30 days.

The modern customer wants to see the product in action. Video preference is one of the most important driving forces of using video in your content marketing. Video marketing can capture a wide audience, and it works on many levels.

That’s because video is taking over social media platforms, and for good reason. Video is processed in our brains 60,000 times faster than text. … Media exposure is no longer on television or newscasts. It’s in our pockets, on our desks, at work, at home – it’s through video on Instagram, Twitter, Snapchat, YouTube, and Facebook.

Marketers who use video content get 66% more qualified leads per year. Video in email leads to a 200-300% increase in click-through rates. Including video on a landing page can increase conversions by 80%. Combining video with a full-page ad boosts engagement by at least 22%.

Consumers like it because it’s easy to digest, entertaining and engaging, and marketers like it because it can give a potentially huge return on investment (ROI) through many channels. Video is also very accessible to anyone with internet access, both to watch and to produce.

Reasons Why You Need Videos

It’s how consumers are consuming content. People browsing the Internet have a short attention span, and videos allow visitors to consume more content, faster. …
It creates a great website experience. Websites are no longer static brochure sites. …
It benefits your inbound marketing strategy.
Vital Does Video.

Creating Marketing Videos

Tell a Story. Instead of being overtly salesy, an effective video tells a story. …
Make Sure the Introduction Stands Out. …
Create a Stimulating Title. …
Focus on the Mission and Less on the Product. …
Don’t Be Boring. …
Get a Little Bit Risqué! …
Make it Mobile Friendly. …

Create a Video Marketing Strategy

Figure out your content. …
Outline your video content plan. …
Divide and conquer. …
Upload your video content. …
Keep an eye on your results.

A Good Video

Video Length. Keep your content as tight as possible. …
Script. Have a prepared, rehearsed script. …
Focus. Hold viewers’ attention by producing a focused, naturally flowing video. …

Successful video content planning:

Promovisionpv.com Video Production Puerto Vallarta
Promovisionpv.com Video Production Puerto Vallarta

Outline Your Objectives. First things first, you need to know exactly what you want to achieve with your video content. …
Understand Your Target Audience. …
Focus on Your Core Message. …
Plan the Specifics. …
Write a Video Production Brief.

Plan a promotional video. Pre-production — This is when everything is being planned. The pre-production process will include:

Identify your goal. …
Choose a direction. …
Set the tone. …
Decide on duration. …
Choose a video style. …
Outline the idea. …
Write the script. …
Storyboard.
casting, planning costumes, budget, location, etc.

How can we help?

Video Photo Production

Promovision Video Photo Production Puerto Vallarta – Riviera Nayarit
Video Production Marketing Puerto Vallarta Riviera Nayarit

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