Posts Tagged ‘trade show’

  • Hotel In-House Marketing

    Hotel In-House Marketing Promovision will have your Hotel informational video loop displayed in style. We have produced several Hotel in-house to display all the hotel information like: Services Safety information Restaurants menu and schedule Local weather Pool activities Shop Services phone extension Local tourism information Ecologic information & education Bus and taxi fares Check-out time […]

  • Consumers Who WatchVideos Spend More

    Consumers Who Watch Product Videos Spend More on the Product by Daisy Whitney, Thursday, April 10, 2014 If a brand isn’t offering product videos on its website, it’s missing a potential marketing and engagement opportunity. About 90% of consumers watch online videos, and online shoppers are nearly twice as likely to make a purchase than […]

  • Create THAT Video For Your Business Center

    Why Did You Create THAT Video For Your Business Center? Business centers and coworking spaces continue to take very diverse paths when it comes to showing off their offices. More and more we are seeing business center and coworking space videos that are strategically crafted to attract very specific niche target clients. Here are our […]

  • Videos Online And Lots Of Us Actually Supply Them

    36% Watch News Videos Online, And Lots Of Us Actually Supply Them, Too, Says Pew by P.J. Bednarski, March 26, 2014 The bottom line number, according to a new report from the Pew Research Journalism Project, is that now 36% of all adults watch news videos online. But the impact of such figures means nearly […]

  • Online Video To Drive Inbound Marketing Efforts

    3 Ways You Can Use Online Video To Drive Inbound Marketing Efforts By Hannah Brenzel, Published March 19, 2014 If your company is creating promotional content designed to earn the attention of consumers, congratulations—you’re utilizing inbound marketing. Using blogs, eBooks, podcasts, emails, social media and other channels to attract customers is a strong, proven strategy […]

  • Impact of Video Marketing for Your Business

    The Impact of Video Marketing for Your Business More on Puerto Vallarta Video Marketing http://www.promovisionpv.com/WP/category/video-marketing/ Video Photo Production Puerto Vallarta, Riviera Nayarit, Punta Mita, Sayulita, Nuevo Vallarta, San Pancho www.promovisionpv.com promovision@hotmail.com 2,000 Photos Puerto Vallarta Riviera Nayarit www.promovisionpv.com/WP/ 2,500 Info Blog Pages Puerto Vallarta Riviera Nayarit www.promovisionpv.com/WP/blog 100 Video Puerto Vallarta Riviera Nayarit www.youtube.com/promovision

  • BeDazzle Your Inbound Marketing With Video

    How to BeDazzle Your Inbound Marketing Program With Video Posted March 18, 2014 Now we all know that content is pretty key when it comes to inbound marketing. Content is what drives traffic to our sites, converts visitors into leads, closes your leads into sales, and keeps customers coming back for more. Content doesn’t just […]

  • Excuses Why Your Business is Not Using Video Marketing

    How to Overcome the Top 8 Excuses Why Your Business is Not Using Video Marketing Marty Wolner+ by | Mar 23, 2014 | A recent survey of hundreds of marketing and sales managers reveals a slew of excuses as to why many businesses have not embraced video marketing. Most marketing professionals seem not to understand […]

  • Videos shared more than text on Facebook

    Over 8 billion brand video views in 2013, with videos shared 12 times more than text on Facebook Brand videos are an area being explored more and more by marketers and companies alike, with over eight billion views being clocked up on brand videos in 2013, an increase of 7000 per cent from 2006. ContentedLondon […]

  • Add Video to Your Personal Branding Strategy

    You Need to Add Video to Your Personal Branding Strategy by William Arruda | March 13, 2014 When you’re building your personal brand, you want to make sure you’re visible to the people who are making decisions about you. When building your brand on the Web, that means showing up on page 1 of search […]

  • Reasons brands should produce more videos

    15 reasons why brands should produce more videos Did you know emails that contain video get more engagement? Read on for more insightful facts. By Kristin Piombino | Posted: March 13, 2014 Remember the joy you experienced in grade school when the teacher would roll a big TV into the classroom? That meant you were […]

  • Craft Your Video Marketing Strategy

    Back to Basics: How to Craft Your Video Marketing Strategy Posted on March 4, 2014 by Blake Boldt According to eMarketer, the digital video advertising industry raked in almost $5.8 billion in 2013, up 40 percent from the previous year. What’s the cause behind this massive increase? The best websites appeal to the major senses […]

  • Engaging with Video Stories

    Engaging Early with Video Stories March 13, 2014 by Bob Leonard Forrester reports that solution providers who engage prospective buyers earlier, helping them “turn a vision into a clear path to value,” win a game changing 74% of the deals! Empowered buyers of business goods and services are leveraging the Internet, social media and peer […]

  • Video Marketing Tips for Online Marketing Strategy

    6 Killer Video Marketing Tips To Spruce Up Your Online Marketing Strategy Contributor January 2, 2014 Video marketing is one of the most overlooked forms of online marketing. Some businesses are simply ignorant about the benefits of this method, while others find it to be a daunting task. However, creating videos is not as complex […]

  • Mobile video is three times higher than PC

    Engagement with mobile video is three times higher than PC By Yellow Blog February 18, 2014 The use and efficacy of mobile video has been steadily increasing over the past few years thanks largely to improvements in mobile technology and increased smartphone ownership. And new research suggests that mobile video is actually more effective than […]

  • Social Video Marketing

    Social Video Marketing – Why It Matters More Than You Realize Posted by Joyce C. Abaño on Feb 13, 2014 How do you integrate Social Video Marketing into your social media marketing campaigns? The future of Social Media is veering toward Social Video Marketing! Online video services have grown incredibly popular over the past few […]

  • Create Video Marketing That Contributes Directly to ROI

    How to Create Video Marketing That Contributes Directly to ROI By:Michael Litt Date posted: February 17, 2014 A benchmark study from the Content Marketing Institute reveals that while 70% of B2B marketers use video as a tactic, only 58% believe they’re being effective. This is because many people aren’t optimizing content before it’s released and […]

  • YouTube Just Got Better for Marketing

    YouTube Just Got Better for Marketing, Here’s How Top Brands Use It By Jennifer Beese on March 4, 2014 As technology continues to evolve, the way people watch and interact with video content on YouTube does too. From cross-promotion features to offline viewing support, the platform has made several changes in order to adapt. Last […]

  • Best Explainer Videos & How to Make Your Own

    Explainer Videos, the Guide: 5 Best Explainer Videos & How to Make Your Own By Megan Marrs March 13, 2014 Posted In: Marketing Strategy Today we’ll be covering everything there is to know about explainer videos. They’re fun to make, will jumpstart conversion rates, and are overall great to have for any startup business. Let’s […]

  • Smarter Video Marketing Strategies

    The Case Against YouTube: Smarter Video Marketing Strategies for 2014 Chad Hill – Guest Author | Feb 10, 2014 According to Econsultancy, 93% of marketers included online video as part of their overall marketing strategies in 2013. In fact, the ReelSEO 2013 Online Video Marketing Survey and Business Video Trends report confirms that 80% of […]

  • Reasons why brands should produce more videos

    Infographic: 15 reasons why brands should produce more videos Did you know emails that contain video get more engagement? Read on for more insightful facts. By Kristin Piombino | Posted: March 13, 2014 Remember the joy you experienced in grade school when the teacher would roll a big TV into the classroom? That meant you […]

  • Add Video to Your Personal Branding Strategy

    You Need to Add Video to Your Personal Branding Strategy by William Arruda | March 13, 2014 When you’re building your personal brand, you want to make sure you’re visible to the people who are making decisions about you. When building your brand on the Web, that means showing up on page 1 of search […]

  • Video is important for your business marketing

    Why video is important for your business #marketing More on Puerto Vallarta Video Marketing http://www.promovisionpv.com/WP/category/video-marketing/ 2,000+ photos, entertainment, tours, 200+ videos Our Twitter page YouTube Promovision Channel

  • Do not Need to Go Viral to Make Video Marketing Work

    Why You Don’t Need to Go Viral to Make Video Marketing Work Thursday is guest post day here at Duct Tape Marketing and today’s guest is Amy Harrison – Enjoy! March 13 2014 A viral video is the dream of many marketers and business owners. One smash hit can transform a business’s reach overnight. And […]

  • Video Persuade 73% of People to Buy

    Video Helps Persuade 73% of People to Buy a Product or Service [Survey] Greg Jarboe, March 13, 2014 This morning, Animoto reported new survey results that show video has a positive impact on purchase decisions and drives brand engagement. The new Animoto Online and Mobile Video Study surveyed 1,000 U.S. consumers and revealed that nearly […]

  • Online Product Videos Boost Purchase Likelihood

    Viewers Say Online Product Videos Boost Purchase Likelihood March 14, 2014 by MarketingCharts staff Online product and service videos positively affect brand image and drive purchase decisions, say respondents to a survey from Animoto. The survey was fielded among more than 1,000 US adults who had watched online video on their computers, tablets or mobile […]

  • Video Marketing Make The Most of Your Campaign

    A Crash Course in Video Marketing: Make The Most of Your Campaign Anish Patel – Guest Author | Mar 6, 2014 In just about every marketing blog, we are told that we must incorporate short promotional videos within our marketing strategies. While we understand that video offers numerous benefits such as longer engagement times on […]

  • Video For Marketers Branded Content

    Video Tips For Marketers’ Shift To Branded Content by Daisy Whitney, Thursday, March 6, 2014 Branded content has quickly become more vital to marketers, and now about 79% of them say they are shifting into this area. Many are staking their claim via video, says online video platform Ooyala in a new report. That shift […]

  • Video Content Evolution

    Video Content’s Evolution by Oded Napchi, Tuesday, March 4, 2014 Recently, while reading about Amazon’s new Web series, I had a flashback moment to 2004, when we addressed the Internet’s potential influence on video content, whether we’d be “leaning forward or leaning back”, and other issues of the unknown. These discussions focused on the new […]

  • Social Media & Video Statistics

    Social Media & Video Statistics for 2014 More on Puerto Vallarta Video Marketing http://www.promovisionpv.com/WP/category/video-marketing/ Video Photo Production Puerto Vallarta, Riviera Nayarit, Punta Mita, Sayulita, Nuevo Vallarta, San Pancho www.promovisionpv.com promovision@hotmail.com 2,000 Photos Puerto Vallarta Riviera Nayarit www.promovisionpv.com/WP/ 2,500 Info Blog Pages Puerto Vallarta Riviera Nayarit www.promovisionpv.com/WP/blog 100 Video Puerto Vallarta Riviera Nayarit www.youtube.com/promovision

  • Integrar video a tu content marketing

    3 razones para integrar video a tu estrategia de content marketing por Julieta Navarrete en 14-02-2014 Internacional.- El content marketing no solo está hecho de contenidos escritos. Afortunadamente, también existe la oportunidad de explotar otras plataformas puramente visuales como la ilustración y el video. Aquí te dejamos tres razones para integrar el video a su […]

  • Rules of online video advertising

    The new rules of online video advertising by Ben Davis 13 February 2014 TV advertising budgets are slowly moving online. Even so, online video advertising represents about 3% of TV budgets. In 10 years the figures will look different. Perhaps 25% or 30%. Or perhaps TV will change significantly. Recent developments in online video advertising […]

  • Video Marketing Platform is in a Class of its own

    Tyler’s Top 5: Why the Video Marketing Platform is in a Class of its own By Tyler Lessard in Thought Leadership Hello Vidyard community! In recently joining the Vidyard team, my first mission was to get to root of the seemingly innocent question: How does a Video Marketing Platform differ from a traditional video hosting […]

  • Convince Your Boss to Invest in Online Video Marketing

    5 Ways to Convince Your Boss to Invest in Online Video Marketing This entry was posted in Blog on February 17, 2014 by dpConnect. Chances are if you landed on this post you know the importance of having video as part of your marketing mix. It’s probably also not 100% up to you what you […]

  • Powerful Video Marketing Tips for Vlog

    14 Simple But Powerful Video Marketing Tips for Your Vlog Ron Mahindru – Guest Author | Feb 17, 2014 Every video creator on YouTube would love more views and subscribers. For many, it can be hard getting those first 1000+ channel views, but here’s the good news: there are tons of ways to promote your […]

  • The Power of Video

    The Power of Video Published by Leslie Croft on May 8, 2013 When done right, online video can be one of the most powerful tools you and your business can leverage. Check out this Viddler video as reference for your future video projects. It’s short, to-the-point, and encompasses a resonating message (… and for those […]

  • Create a Compelling Explainer Video

    How to Create a Compelling Explainer Video by Eric Hinson February 7, 2014 at 4:00 PM Having a fantastic vision for your business is great, but it’s a whole new ballgame to try to communicate that vision to potential customers, investors, and partners. The goal is to get these movers, shakers, and decision-makers to understand […]

  • Smaller companies beat industry leaders with video content

    Smaller companies beat industry leaders with video content [study] Published on February 4, 2014 by Brafton Editorial By now, most businesses have figured out how important written content is for online marketing success. Fast Company estimated that 62 percent of marketers blogged or planned on blogging in 2013, and that figure is only going to […]

  • Medical Digital Marketing

    Medical Digital Marketing https://www.youtube.com/watch?v=5YYVwyKaoRk To create an effective marketing plan to attract today’s digital physician and patient you have to understand where they are, why they are there, and how can you reach them. To learn more about how Nucleus Medical Media’s digital marketing solutions can connect your brand with your audience, check out: http://nucleusmedicalmedia.com/Services […]

  • Getting Digital Marketing Right

    Video: 3 Keys to Getting Digital Marketing Right SAS – John Balla Jan 10 2014 | Loyalty Today The amazing digital world we live in provides consumers with information whenever, wherever and however they want it. It can be both dazzling and dizzying at the same time, so more and more consumers gravitate toward brands […]

  • Content Marketing Must Include Video

    Content Marketing Must Include Video. 8 Tips for Using Video Marketing In Your Business. Posted on January 17, 2014 by Ramon Ray Faceook has launched video advertising reports the Wall Street Journal. Big advertisers can place video advertisements in your news feed. Right now it’s about $2 million a day to reach all users. Guess […]

  • Reasons to Use Video

    7 Reasons to Use Video in 2014 Posted: 01/08/2014 Video, also known as “motion pictures,” has been around since 1895. No, it’s not an archaic medium. In fact, it’s quite the opposite. The old cliché known to many was “lights-camera-action.” Producing video used to be thought of as expensive, requiring creative production professionals, costly equipment […]

  • What is so good about video

    What’s so good about video? 29.1.2014 The function and popularity of digital media has grown significantly over the last few years. Specifically, we have seen a dramatic increase in the use of video content both by the media and social networks. With internet videos currently accounting for half of all internet traffic (YouTube has more […]

  • Video Marketing Works

    Why Video Marketing Works Published January 28, 2014 | By Kevin Haener Marketers are discovering that video content outperforms other mediums. Developing your company as a brand is a long and sometimes cumbersome process. While there is no strict blueprint for success there are proven ways to reach a target audience. Companies that produce quality […]

  • Online video is the future of content marketing

    Why online video is the future of content marketing Video is taking content marketing by storm, but you’ll have to do more than just make one to realise its full potential Chris Trimble Guardian Professional, Tuesday 14 January 2014 http://www.theguardian.com/small-business-network/2014/jan/14/video-content-marketing-media-online More on Puerto Vallarta Video Marketing http://www.promovisionpv.com/WP/category/video-marketing/ 2,000+ photos, entertainment, tours, 200+ videos Our Twitter […]

  • Brands should not ignore social video

    Why brands should not ignore social video by Mike Woods, posted on 28 January, 2014 Thanks to 4G-led improvements in mobile infrastructure and the proliferation of social video platforms like Vine and Instagram Video, it’s beyond doubt that video now has a life way beyond TV and desktop screens. People outside of a wi-fi connection […]

  • Video Challenges Trends Solutions

    Online Video Challenges, Trends and Solutions More on Puerto Vallarta Video Marketing http://www.promovisionpv.com/WP/category/video-marketing/ 2,000+ photos, entertainment, tours, 200+ videos Our Twitter page YouTube Promovision Channel

  • Video Can Do for Your Business

    What Online Video Can Do for Your Small Business By Donna Fuscaldo Growing Your Business Published January 20, 2014 FOXBusiness Whether it’s YouTube or embedded on a Website, video has become an integral part of consumers’ research and Web surfing, which is why small businesses have to follow their larger brethren and embrace this medium. […]

  • Videos Enhance Your Sales and Marketing Efforts

    How Can Videos Enhance Your Sales and Marketing Efforts? By Mike Ricciardelli, Published January 28, 2014 Technology companies create solutions that are complicated, have various levels of functionality as well as varying levels for usage. Whether verbally or through content creation, marketers and sales professionals will run into a consistent issue: How do I explain […]

  • Getting a Video Strategy Ready for 2014

    5 Tips for Getting a Video Strategy Ready for 2014 Dec 6, 2013 at 7:05 am | By Tim Washer To remain competitive, strengthen relationships with customers, and acquire new ones, companies will need to shift much more of their pre-sales communication from text to video. Marketers who invest the next year in developing teams […]

  • Video Marketing is Underrated

    Why Video Marketing is Underrated (and How to Use it to Your Advantage) Today is guest post day here at Duct Tape Marketing and today’s guest is David Preston – Enjoy! Jan 17 2014 Words tell the story. Images illustrate it. But video brings it to life. Video, an online marketing platform that has seen […]

  • Videos That Compel Your Viewers

    Making Videos That Compel Your Viewers By Michael Cohn on Jan 21, 201421 Are videos a part of your online marketing strategy? If they are, it is important to create videos that compel your viewers and cause them to act in a way that gives you what you need. If you give them what they […]

  • Video listings 3 must-haves for success

    Video listings for newbies: 3 must-haves for success Despite the added expense, homes often sell faster and for better prices Kathryn Royster Contributor Jan 13, 2014 If you’ve been in real estate a while, you probably remember when listing photos were “the next big thing.” Photo showcases, especially, could really give you a competitive edge. […]

  • Power Up Online Video Marketing

    5 Reasons to Power Up Online Video Marketing January 21, 2014 by Rebekah Radice Video is an increasingly important medium to add to your online marketing arsenal. With more than 1 billion unique visitors frequenting YouTube each month, and over 6 billion (yes billion…not million) hours of video watched online each month, video marketing is […]

  • Long and Short of Online Video

    Here’s the Long and Short of Online Video Length Marty Wolner+ by | Jan 1, 2014 | When it comes to online video marketing for your business, does length matter? There are many ways to post online videos to your company web site, YouTube, Facebook, LinkedIn, or other social media sites. From short six-second Vines […]

  • Mobile + Social + Video

    Three digital hot buttons: Mobile + Social + Video Video is the latest social media trend. Vine, the Twitter-owned app, has become one of the most downloaded apps, soon followed by Facebook’s release of video recording for its already highly popular Instagram app. This rise in mobile audiences, combined with the skyrocketing growth of time-spent […]

  • Video Engagement In An Online Shopper World

    Video Engagement In An Online Shopper’s World by James Keller, Tuesday, Jan. 21, 2014 Video has proven to be a key difference maker for online success. Product videos, pre-roll ads, social sharing, and YouTube channels have all proven they can deliver cost-effective brand awareness as well as direct, ROI-positive ecommerce sales results. As exciting as […]

  • How Much Should Your Hotel Marketing Budget Be

    How Much Should Your Hotel Marketing Budget Be? By Dave Spector Monday, Jan. 27, 2014 One of the most vexing questions posed to marketing managers in any industry is: “How much should our budget be? Whether you are being asked to submit next year’s budget or a funding request for your next campaign, knowing how […]

  • Plan A Viral Video

    How To Plan A ‘Viral’ Video by Mallory Russell, Friday, Jan. 17, 2014 In many ways, viral videos are an art form unto themselves, often driving pop culture while unleashing new behavioral sensibilities on a global scale. Consumers gravitate toward content that they can share with friends and family across their social channels – a […]

  • The Year of Video in Business Marketing

    5 Reasons 2014 is the Year of Video in BtoB Marketing Dec 26 2013 By Jeff Ogden 92 percent of B2B customers watch online video and 43 percent of B2B customers watch online video when researching products and services for their business, according to this Inc. article. Video engages multiple senses, resulting in deeper engagement. […]

  • Those Users Spend More On Video

    As Over-The-Top Viewing Grows, Those Users Spend More On Video by Daisy Whitney, Wednesday, Jan. 8, 2014 More and more consumers are viewing video via over-the-top services, according to just-released research from Parks Associates. About 50% of U.S. broadband homes use subscription or transactional over-the-top video, the research firm said when it released its newest […]

  • Going To Shoot Your Corporate Video

    Who’s Going To Shoot Your Corporate Video? by John Fitzgerald, Monday, Jan. 6, 2014 You’ve developed a video strategy for your company. You have a list of video ideas. You’re almost ready to start filming. At this point, you may be asking yourself, “Who is going to shoot our videos?” But that is the wrong […]

  • Video Marketing Is So Effective Online

    Why Video Marketing Is So Effective Online GroundReport | Author: kamal singh saini| Posted: 12/30/2013 The era of digital and mobile is well and truly upon us, and with it has brought a new age of engagement and interaction online. Although written content such as blog posts and articles are still very much a foundation […]

  • Video Ad Recall Higher on Tablets

    Video Ad Recall Higher on Tablets by Daisy Whitney, Tuesday, Dec. 24, 2013 TV viewers are easily distracted during commercials by the remote, while online video watchers are often lured away from ads by another browser tab. But mobile devices — both because of their personal nature and the lack of ease in opening another […]

  • Facebook New Video Ads

    Target With Facebook’s New Video Ads Not just a mass market blunt instrument By Garett Sloane Facebook’s video ads are on target, for some brands. The social network’s new autoplay video ads come with some key targeting capabilities, but they are still an exclusive purchase that won’t be accessible to all advertisers, sources said. Brands, […]

  • Making Video Marketing A Winning Strategy

    Useful Tips And Tricks For Making Video Marketing A Winning Strategy Online videos are crucial for many business marketing campaigns. People love watching videos online, and they can be a great, easy way to talk to your audience. If you are ready to get started in video marketing, the advice in the following article is […]

  • Reasons To Implement Video Marketing

    4 Reasons To Implement Video Marketing In 2014 by Michael Cardwell on December 13, 2013 It will help your company get found YouTube is the second largest search engine in the world. Hosting video content on YouTube makes your message available to its one billion unique users every month. The proper campaign promotion and keyword […]

  • Test The Success Of Your Video Before You Publish It

    How To Test The Success Of Your Video Before You Publish It On this week’s Creator’s Tip, we want to talk to you about a couple of ways you can test the success of your video before you publish it online. During our Video Marketing Summit earlier this year, we gave you a tip about […]

  • Marketing Video Marketing

    Online Marketing: Video Marketing Video marketing is on the rise. But here is some shocking news… most people won’t even touch it. Most people have a fear of getting in front of the camera. Fear of looking foolish. Fear of messing up. Fear of what other think. These are common fears and not easy to […]

  • The Power of Online Video Marketing

    The Power of Online Video Marketing – Infographic from David Francis Nov 2013 More on Puerto Vallarta Video Marketing http://www.promovisionpv.com/WP/category/video-marketing/ 2,000+ photos, entertainment, tours, 200+ videos Our Twitter page YouTube Promovision Channel

  • Videos the Most Efficient Inbound Marketing Tactic

    Are Videos the Most Efficient Inbound Marketing Tactic? By Michael Dooley, Published December 20, 2013 A Crash Course in Video Marketing For small to medium sized businesses, video marketing can come off as something they don’t think they really need, or something that is way out of their company budget. This is due in part […]

  • Video Marketing and Social Media

    Video Marketing and Social Media In 2013, some $118.4 billion will be spent on content marketing, video marketing and social media, according to research by eMarketer. Mintel meanwhile predicts double-digit growth for content marketing in the next five years. You can already see it in action with content spending in North America at $43.0bn – […]

  • Ways to Drive YouTube Viewers to Your Website

    6 Ways to Drive YouTube Viewers to Your Website What is your business’s goal behind posting videos on YouTube? Is it to “get the word out?” To go viral? Unless you have the magic of Martin Scorsese behind your camera, aim for something more reasonable and quite possibly more profitable: driving viewers to your Website […]

  • When Your Video Marketing Campaign Fails

    5 Questions to Ask Yourself When Your Video Marketing Campaign Fails By Naomi Goldberg, Published December 22, 2013 It’s the end of the year, and now is the time that marketers take a look at our work from the last 12 months, and figure out what we did right, and where we went wrong. We […]

  • Targeting Customers Is No Longer Enough

    Targeting Customers Is No Longer Enough By Harvey Chipkin Monday, Dec. 16, 2013 It’s not enough to target customers. Now you have to remarket to them. That’s the conclusion of a recent survey by Adara Global, which uses, yes, Big Data from travel and hospitality companies, to generate new revenue and cement customer relationships through […]

  • Getting Started In Video Production

    Getting Started In Video Production by Danny Groner, Friday, Dec. 20, 2013 As the Web has wholeheartedly embraced video for both content and advertising, more small-business owners are looking to make their mark here. But that can be easier said than done for some, particularly those who have limited to no experience working with video. […]

  • It is vital to add video to your marketing

    Why it’s vital to add video to your marketing mix by Lizzie Davey 12 December 2013 It’s no secret that video is quickly becoming an essential part of any content strategy, and the 2013 video marketing trends report only serves to concretise this. This year has been fantastic for video, with the emergence of new, […]

  • WestJet’s Viral Christmas Video

    3 Lessons for Marketers from WestJet’s Viral Christmas Video [VIDEO] Posted December 12, 2013 If you’ve been anywhere on the internet in the past three days, you’ve more than likely run into the joy and generosity of WestJet’s Christmas Miracle video. To say it was a success may be a bit of an understatement. In […]

  • Marketers Use Stories for Successful Digital Video

    B2B Marketers Use Stories for Successful Digital Video As clients and prospects spend more time with video, B2B marketers shift their attention Digital video, long an amusement for consumers and a tool for business-to-consumer (B2C) marketers, is nudging its way into the business-to-business (B2B) marketing mainstream, according to a new eMarketer report, “B2B Video Marketing: […]

  • Video most powerful marketing and communication tools

    Video – today one of the most powerful marketing and communication tools In the past video was used in business solely for training purposes. Later, with the advent of digital technology, we were able to combine film and animation effects to create something more appealing and cheaper to produce. This proved to be an extremely […]

  • Video and content marketing Statistics

    What does research say about video and content marketing? The numbers are in, and video is definitely here to stay. In a recent survey of over 600 marketing professionals, Axonn Research found that the vast majority – 78% of brands – will increase the frequency and volume of their video content in the future. If […]

  • Consumers Say That Videos Have Influenced A Purchase Decision

    1 in 2 Consumers Say That YouTube Videos Have Influenced A Purchase Decision December 10, 2013 by MarketingCharts staff While social media may not be a significant direct referrer of traffic to e-commerce websites, it does have an influence on product discovery and purchase decisions, according to a pair of studies. Walker Sands’ “2014 Future […]

  • Why is this such a viral hit

    Why is this such a viral hit Canadian airline, WestJet has made a Christmas video that has already generated over ? million views, and looks set to delight many millions more! You’ve probably seen this by now! If not you can watch it below http://youtu.be/zIEIvi2MuEk) But why is this such a viral hit? It makes […]

  • Benefits of Visuals in Marketing

    Benefits of Using Visuals in Marketing Yes, there are benefits over and above the ones we discussed above. So what else do visuals offer? Here are a few more positives of using visuals: Aids Quicker Information Absorption It’s already been established that the human brain is more at ease with visuals when compared to plain […]

  • Rules of Storytelling Visualized

    Pixar’s 22 Rules of Storytelling–Visualized By Joe Berkowitz A while back, now-former Pixar storyboard artist Emma Coats tweeted a series of pearls of narrative wisdom she had gleaned from working at the studio. This list of 22 rules of storytelling was widely embraced as it was applicable to any writer or anyone who was in […]

  • Video Marketing Basics

    Video Marketing – The Basics Maddie Hammond Still terrified by the world of video marketing? Then here’s a run down of the need-to-know basics to soothe your marketing woes…. Use A Reliable Hosting Service When you are marketing your video, the last thing you want is an unreliable hosting service that ruins your efforts. It’s […]

  • Vital Ingredients of a Viral Video

    The 10 Vital Ingredients of a Viral Video Author Lizzie Davey on December 5, 2013 Online video is increasingly becoming a key tool in the eternal search for the perfect content marketing strategy. In an era when consumers want information quickly and easily, video is rising to the top of the pile, providing content in […]

  • Ways to develop a great video

    Why your viral video strategy is a bad idea (and 5 ways to develop a great video anyway) December 5th 2013 I rue the day “viral video” became a part of the marketing lexicon. Don’t get me wrong, I like a cute cat video as much as anyone and, four years later, this still cracks […]

  • Ecommerce Video Marketing

    Basic Guidelines for Ecommerce Video Marketing By Winston Hearn | December 02, 2013 If you’re not using video in your marketing, you are missing out on sales. Every year new studies are released, such as this one from KISSMetrics, and this report from Invodo that show consumers want to watch videos, and videos help them […]

  • Your Mobile Email Marketing Needs Video

    Why Your Mobile Email Marketing Needs Video… Now December 03, 2013 — By Michael If you’re not generating the buzz, attention, and engagement you’d like to see from your mobile-friendly email marketing campaigns, video may be the solution you’re seeking. Recently, Reel SEO partnered with Flimp Media and the Web Video Marketing Council to poll […]

  • Digital Marketing Trends of 2014

    Top 5 Digital Marketing Trends of 2014 Navneet Kaushal | December 3, 2013 Marketing in this era is a brutal dog-eat-dog world, but there just isn’t any dearth of opportunities. There are many vistas and glittering stars for consumers to turn their eyes to. So how do you get them hooked to yours or even […]

  • Succeed In Content Biz

    To Succeed In Content Biz, Stay True To Your Vision by Ashkan Karbasfrooshan, Tuesday, Dec. 3, 2013 Last week, I discussed and outlined the business rules that have served as the foundation to most of my licensing deals. Mind you, as much as we’ve walked to the beat of our own drum, I’d be lying […]

  • Practices Of Highly Effective Marketing Organizations

    Six Essential Practices Of Highly Effective Marketing Organizations by Anto Chittilappilly, Tuesday, Dec. 3, 2013 To improve planning, enhance performance and optimize spend, the most effective marketing organizations inject data and analytics into every phase of their marketing process. Here are six essential practices that best-in-class marketing organizations employ to become more data-driven — and, […]

  • Video Marketing with YouTube

    Video Marketing with YouTube December 2, 2013 by Michael Every minute, there are 72 hours worth of content uploaded to YouTube. That’s a lot of cat videos! If you want to stand out amidst all this noise, you need to know how to optimize your videos. Courtney Gordner wrote a blog post for Jeff Bullas […]

  • Branded Video

    The Art of the Branded Video Marketers can become obsessed with video view counts and completion rates — and for good reason. Videos are expensive and time-intensive to create, so they want to make sure they’re getting ROI. Creating a branded video that shares well and resonates with your audience requires a finely honed skillset, […]

  • Effective Video Production for Marketing

    Must Haves for Effective Video Production for Marketing By Bryan Bolan, Published December 1, 2013 Video production is fast becoming an integral component to any business or company’s long term marketing strategy, and it’s small wonder why. The Internet has created a customer base that is interconnected across the world and explainer videos, along with […]

  • Video marketing to boost your business

    How to use video marketing to boost your business In Depth From Vines to videoconferencing, film can move you company forward By David Howell November 13th Whatever the size of your business, it’s time to take video seriously. Video is shared more than any other kind of online content, meaning that if you get it […]

  • Video Is So Effective Online

    5 Reasons Why Video Is So Effective Online When it comes to growing your brand online, many people opt for all sorts of techniques including content strategy, social media, search engine optimisation, email marketing and video. Which one is this best? The answer; all of the above, but here is a focus on the effectiveness […]

  • Companies Are Now Using Video Marketing

    Most Companies Are Now Using Video Marketing By Neil Davidson, Published November 26, 2013 In 2013, REELSEO worked in conjunction with the Web Video Marketing Council and Flimp Media to produce the Online Video Marketing Survey and Business Video Trends Report. The report looks at how businesses are working with video – including the types […]

  • The Perfect Customer Testimonial Video

    Your Guide to The Perfect Customer Testimonial Video Nov 29 2013 By Yaniv Masjedi It was about 18 months ago when our team realized we were sitting on a gold mine. The currency: customer compliments. Positive words from clients would come in the form of thank you emails, Facebook and Twitter shout outs and phone […]