Posts Tagged ‘Puerto Vallarta wedding photographer’

  • Build Your Business Through Video Marketing

    4 Ways To Build Your Business Through Video Marketing Posted 6 hours ago @ grotraffic Video marketing benefits your business if you know how to reach your target market. Start with a clear vision of who your ideal customer is to better create compelling content for this audience. Practice shooting frequent videos and grow your […]

  • Video Marketing Can Drive Sales to Your Business

    How Video Marketing Can Drive Sales to Your Business By Ron Johnson (Business 2 Community) November 14, 2013 The Internet has become the leading advertising medium in today’s consumer market. The evolution of wireless Internet, high-speed connections and powerful smartphones is allowing businesses to connect with consumers in real-time. Statistics are showing that the majority […]

  • Video Role in Business Marketing

    Video’s Role in B-to-B Marketing Published 11/6/2013 Author: Tom Wilde Tom Wilde is the CEO of RAMP, a Boston-based SaaS company. Marketers are adopting video at an amazing pace. The Content Marketing Institute notes that video use grew from 52% in 2011 to 70% in 2012, which can be attributed in part to lower production […]

  • Knowing Your Audience

    Knowing Your Audience By Todd Wilson Monday, Nov. 11, 2013 We go to great lengths to know and understand our customers. Behavioral data, preferences and profiling, personas, surveys, and on and on. We continuously collect a flood of digital information that can sometimes be overwhelming to point of “data blindness” – losing the ability to […]

  • Video The Brightest New Kid on Content Marketing

    Video: The Brightest New Kid on the Content Marketing Block November 7, 2013 2012 saw a giant increase in awareness about content marketing as the newest way for businesses to connect with people and create a lifetime customer. What’s new in 2013? Adding video to your content marketing campaign. That’s right – with the unprecedented […]

  • Your Ads Must Have Resonance

    Why Your Ads Must Have Resonance In A Choice-Based World by Mike Sheehan, Thursday, Nov. 7, 2013 We live in a choice-based world, as digital and mobile platforms have given people the power to choose when, where and how they consume content. With this in mind, brands and agencies must realize this simple fact: Giving […]

  • Landing Pages That Work Have Video

    Why Landing Pages That Work Have Video From: Business 2 Community – Ben Bernstein | Sunday, 27 October 2013 What you have on your landing page can either make you or break you. Landing pages that work must Why Landing Pages That Work Have Video image video marketing1 298x300be engaging, interesting and should capture the […]

  • Should I Pay For a Professional Video

    Should I Pay For a Professional Video? Posted on November 4, 2013 Money. If we didn’t need it so badly, it wouldn’t matter to any of us, right? The struggle lies in the fact that you work so hard for it, but it only seems to go so far. We’re all trying to find ways […]

  • Get Leads with Video Marketing

    Get Looks and Leads with Video Marketing by: Todd McCormick (@TMcCormick2011) 29 October 2013 Video might have killed the radio star, but it can breathe new life into your business. Already an essential component of any robust marketing strategy, video campaigns offer much more when supported by a marketing automation platform. If you effectively incorporate […]

  • Google launches Helpouts a video marketplace

    Google launches Helpouts, a video marketplace – here’s what we know so far By Kate Knibbs — November 4, 2013 Where do you look if you want to learn something online? You can use social networks as a digital helpline, posting questions on Facebook or Reddit. You can embark on Skype language lessons or subscribe […]

  • Tips with Your Video Marketing Strategy

    23 Tips to Help with Your Video Marketing Strategy By Jessica Anderson, Published November 3, 2013 In today’s business world, competition is rising. Producing online marketing videos is one way to get a leg up on other businesses, but there are a few things to remember before you get started: 1 – The most frequently […]

  • Online Video Advertising for the Holidays

    Online Video Advertising for the Holidays–What’s the Right Approach? by P.J. Bednarski, Oct 31, 2013 I get sick to my stomach writing this:. It’s that special time of the year—well, it’s not quite but you get the idea. I’m writing about the holiday season–ok, Fox News, the Christmas season—on the last day of October, on […]

  • Video How To Getting it Seen

    Video How-To-Guide Episode 4 – Getting it Seen. October 25, 2013 We’ve mused on distribution before and indeed we shall muse again. Video distribution and seeding change daily. I just checked out a story on the Daily Mail website and they had just ripped 5 films from YouTube to illustrate it. That’s how much video […]

  • Online Video Marketing Execution Practices for Lead Generation

    B2B Online Video Marketing: Planning to Execution Best Practices for Lead Generation Posted October 28, 2013 Posted by: Paul Mosenson Name a memorable ad in the past. Chances are, it’s a television ad. Why? Because nothing beats the power of a message that combines the senses of sight and sound. That brings us to a […]

  • Video Marketing Survey Data

    2013 Video Marketing Survey Data Highlights Online Video has become an increasingly important part of the marketing mix and marketing budgets for most organizations. The third annual 2013 Online Video Marketing Survey of over 600 marketing professionals reveals that: 93% of marketing professionals are using online video for marketing and communications in 2013 84% are […]

  • Companies Are Boarding the Video Marketing Bandwagon

    Hitting the Play Button: Why Companies Are Boarding the Video Marketing Bandwagon and Why You Should, Too By Belinda Summers, Published October 23, 2013 Remember the first time you saw a YouTube video embedded on a blog page or website? It was probably just a couple of years ago, and it was such refreshing idea […]

  • How to Web Video Ad Gets Watched

    How to (Almost) Guarantee Your Web Video Ad Gets Watched October 24, 2013 Peter Kafka Hey, advertisers: Want to get a Web video watcher to see your commercial? Don’t put it at the beginning of a video clip. Wait until they’re already watching something, and then run your ad. That advice comes from a new […]

  • Global Audience With Video Marketing

    Reaching a Global Audience With Video Marketing By Christian Amo, Published October 21, 2013 There’s no doubt video is becoming an increasingly important marketing tool. Across the world, we’re watching, uploading and sharing more than ever before. YouTube now attracts a staggering billion users per month, or around a seventh of the global population. And […]

  • Choose A Video Production Company

    How To Choose A Video Production Company Choosing the right video production company is important. Video is often first contact point with your target audience, so it’s vital the quality of your content reflects your brand and engages your audience. When choosing a video production company, it’s important to remember that video is an investment. […]

  • Video Marketing Your Marketing Plan

    Video Marketing for Your Marketing Plan Why are videos so important for your marketing plan? Most businesses have an online presence where they are trying to market their goods and services. Most are using all the social media tools they can, Tweeting and leaving status updates on Facebook to engage their audiences. However, not everyone […]

  • Marketers Should Incorporate Video Content

    Why B2B Marketers Should Incorporate Video Content to the Mix October 16, 2013 — Posted By Betsy Scuteri Cat videos are not the wave of the future, but in 2011, it set the stage for all those in marketing. The message: produce content that is digestible (and in this case, hilarious), and even if it […]

  • Social media and video equal a winning campaign

    Social media and video = a winning campaign Video marketing has a certain power all of its own, something that is unique and untouched by other forms of written or printed advertising that uses text or static images. Smart businesses have already included it in their marketing mix and with the consumption of online video […]

  • Videos And More New Face Of Marketing

    Infographics, Videos And More: The New Face Of Marketing 10/10/2013 @ 2:28PM Drew Hendricks, Contributor I cover what entrepreneurs are looking to learn. Tal Siach of Visual.ly The field of marketing is always evolving, incorporating new technologies in order to wow customers and make an impact. As print and media marketing has given way to […]

  • Video SEO Checklist

    Your Video SEO Checklist and Why Should You Care? By Helene Celine Hall | October 10, 2013 Following the Google Hummingbird update which focuses on the intent behind a user’s request, the importance of providing the most valuable and engaging content targeted specifically to the user’s needs has increased considerably. Video is a valueable way […]

  • YouTube with Google to Enhance its Comments Section

    YouTube Links Up with Google to Enhance its Comments Section October 11, 2013 Everyone’s talking about how YouTube is giving its comments section a much-needed makeover with the help of Google+. The series of changes first appeared in late September with a new design to the discussions tab for existing channels that emphasizes relevance over […]

  • Google Hummingbird Affect Video Marketing

    How Will Google Hummingbird Affect Video Marketing? Twitter Facebook Author Lizzie Davey on October 11, 2013 Over the past couple of weeks you might have seen a number of references to Google Hummingbird. For the search savvy types, this might cause a little confusion since we are used to seeing Google typically partnered with a […]

  • Video Strategies for Search Engine Results

    How to Increase Video SEO: Strategies for Search Engine Results By J.J. Smith October 8, 2013 Look at the analytics for your site and you’ll see that most of your traffic comes not from bookmarks or referrals, but from search engines. Increasing that traffic is crucial, and is the heart of search engine optimization (SEO). […]

  • More Internet Video Hook Ups Than People in the World

    More Internet Video Hook Ups Than People in the World by 2017 by P.J. Bednarski, Oct 8, 2013 When you see people standing in long lines to buy the “more colorful” iPhone 5C—or if you stand in a line like that sometime soon—remember this: According to new research from the newly-relaunched Broadband Technology Service at […]

  • Business Marketing Secret Video Video Video

    B2B Marketing Secret: Video, Video, Video BY Janine Popick Oct 7, 2013 Get this: 92 percent of B2B customers watch online video and 43 percent of B2B customers watch online video when researching products and services for their business. YouTube isn’t just a platform for sharing videos, it’s also one of the most popular search […]

  • Video Homepage To Increase Your Marketing

    Add Video To Homepage To Increase Your Marketing Funnel By Ben Bernstein, Published October 7, 2013m There are several elements needed in order to make your marketing funnel successful. Each step must be carefully planned out, from the beginning of your funnel where people are attracted to your company to the end where they become […]

  • Marketing Videos Tips For Success

    Making Marketing Videos: Five Tips For Success September 29, 2013 by Guest Author Post by Derek Whitney Video marketing can feel uncomfortable and unfamiliar to those who may be camera shy. Master a few tricks and video marketing becomes easy and fun. Even the most reserved webmaster can use the following these tips to create […]

  • Diving into Online Video

    Ten Stages Execs Go Through When Diving into Online Video by Ashkan Karbasfrooshan, Monday, Oct. 7, 2013 Having worked eight years in the online video space advising bigger traditional and online media companies on their video strategy, I’ve broken down the 10 stages executives go through in their foray into the creation and distribution of […]

  • YouTube Releases MixBit

    YouTube Releases MixBit: More Competition for Vine and Instagram Video Posted October 3, 2013 by Brad Friedman A look inside MixBit A couple weeks ago, the cofounders of YouTube, Chad Hurley and Steve Chen, released the latest video app, MixBit. MixBit is an iPhone app that lets you record, edit, share videos. But being that […]

  • English only Hispanic Advertising

    English-only Hispanic Advertising By Jose Villa Thursday, Oct. 3, 2013 Almost all Hispanic advertising shares one thing – the Spanish language. Hispanic marketing is big business, involving organizations from all segments of society and our economy. Yet, almost all Hispanic advertising involves Spanish in some way. Think about it. Can you recall a Hispanic advertising […]

  • Viral Audience Happen With the Right Marketing

    A Viral Audience Can Only Happen With the Right Marketing Bait Posting a video in just one place can be a waste By Charles Gabriel September 30, 2013 I was channel surfing the other night and landed on Discovery Channel’s Deadliest Catch. As I watched the series’ Alaskan fishermen tossing giant steel pots overboard in […]

  • Create a Supercut Video

    How to Create a Supercut Video The supercut is an art form which naturally evolved from YouTube, showcasing the creator’s obsession with a particular show, film, game, or trope. Their allure is strange, but they provide endless entertainment and educations. (Bet you never realized just how many movie references were made in The Simpsons.) Supercuts, […]

  • Business Video Marketing TIPS

    B2B Video Marketing TIPS – Don’t Bury The Lead [Video Example] Scooped by Martin (Marty) Smith From www.youtube.com – October 1, Marty I don’t know this Ecommerce agency, but their video points to a BIG problem with video marketing – it seems easy. Video marketing is far from easy. This video is a classic example […]

  • Successful Video Marketing

    Quality or Quantity? Successful Video Marketing October 1, 2013 When it comes to video marketing, companies are generally in one of two camps. On the one hand, there are those who have invested heavily in a high-end home page video that has done a pretty decent job at attracting traffic to their website and has […]

  • Corporate Videos That Will Make You Cry

    Corporate Videos That Will Make You Cry Neil Davidson Posted September 30, 2013 On September 11th 2013, Thai mobile company True Move H posted a video to YouTube, which has subsequently gone viral with over 11 million hits. This three-minute film has been described as the biggest tearjerker of all time. The emotional advert centres […]

  • Marketers Need To Step Up Emotional Connections

    B2B Marketers Need To Step Up Emotional Connections by Laurie Sullivan, Sep 27, 2013 Emotional connections are much more “intense” for business-to-business clients compared with B2C. Marketers need to win over the horse and the rider — not just the rider, as in consumer products. The findings from a Corporate Executive Board (CEB) study presented […]

  • Ways to Ruin a Marketing Video

    10 Ways to Ruin a Marketing Video By Jessica Anderson, Published September 27, 2013 Choose Quantity over quality Bad Advice: When it comes to online marketing videos it’s best to have one really great quality video that says everything you have to say, versus several sub-par clips scattered all over the web. But if you’re […]

  • Ways To Use Video Marketing

    4 Low-Cost Ways To Use Video Marketing Angela Stringfellow Consultant, SeniorHomes.com September 25, 2013 Video advertising isn’t just for big businesses or big budgets. Inexpensive apps, tools and techniques can help you tap into trends to create an effective marketing campaign. September 25, 2013 Video advertising isn’t just for savvy startups anymore. Major brands are […]

  • YouTube changed the world

    How YouTube changed the world atangen | Sep 23, 2013 By JACOB MYONG/Special to The Press Movies and cinema have played a critical role in my life beyond just being a form of entertainment, and I imagine that most people reading this have a similar connection to the films of their time and those of […]

  • Best Product Videos Ever

    The Best Product Videos Ever (and Why They Make You Buy) by Meghan Keaney Anderson September 26, 2013 at 3:00 PM I could watch product videos all day long. If possible, I’d watch the length-equivalent of The Godfather Part III in product videos at work (assuming they were good enough and my boss allowed it). […]

  • Your buyers are not interested

    The Buyer Journey Your buyers are not interested In a world where everyone tries to sell everything and buyers are not interested in buying until they are ready, how can you grow sales? http://www.lbdga.com/resources/the-buyer-journey-buyers-not-ready-to-buy Shared by PromovisionPV.com More on Puerto Vallarta Video Marketing http://www.promovisionpv.com/WP/category/video-marketing/ 2,000+ photos, entertainment, tours, 200+ videos Our Twitter page YouTube Promovision […]

  • Create Leads & Build Loyalty With Video

    Don’t Miss The Bus: Create Leads & Build Loyalty With Video Posted by Steve James on Sep 25, 2013 When our friends at Hubspot asked me to contribute as a guest “instructor” for their brand-new back-to-school e-book: “ABC’s of Inbound Marketing,” I jumped at the chance to cover “Y” – Youtube. I want to help […]

  • Twitter for Video Marketing

    Using Twitter for Video Marketing: Tips and Advice From Experts By Shelley M. Johnson September 22, 2013 When it comes to video marketing, Twitter is often last on everyone’s list. It shouldn’t be. Twitter remains an obscure and curious universe to many marketers who shy away from tapping its potential, despite its tremendous reach. When […]

  • Create An Online Video Strategy

    Six Reasons To Create An Online Video Strategy by John Fitzgerald, Tuesday, Sept. 24, 2013 It’s no secret that online video is booming. The average American watches 22 hours of video each month. A recent comScore study reports that 187 million Americans watched nearly 50 billion online videos in July 2013. With numbers like that, […]

  • Increase engagement with your video ads

    Seven tips to increase engagement with your video ads by Niki Stoker 20 September 2013 Econsultancy showcased stats revealing that interactive online video ads are twice as popular among UK advertisers as their global counterparts and Britons are 60% more likely to interact with them. So how can advertisers minimise the disruption consumers feel with […]

  • Set Realistic Goals for Video Production

    How to Set Realistic Goals for Video Production Neil Davidson September 19, 2013. Whether you’re joining the video revolution for the very first time, or thinking about your next online video project, one thing will be paramount to ensuring its success: preparation. Like any other marketing strategy, setting clear goals for video production is an […]

  • Choosing Your Video Format and Design Style

    The Ultimate Go-To Guide to Choosing Your Video Format and Design Style Thibaut Dehem – Guest Expert | Sep 18, 2013 When it comes to creating an online video, there is no such thing as a “one size fits all” approach. There are many different video formats and design styles to choose from. It’s an […]

  • Marketing Tips for Hospitals and Medical Offices

    4 Video Marketing Tips for Hospitals and Medical Offices By Troy Dreier September 18, 2013 With companies of all types jumping into online video to attract and inform customers, it stands to reason that hospitals and medical offices can benefit from those same methods. After all, people already turn to the web when they need […]

  • Starwood Puts Loyalty On iPad

    Starwood Puts Loyalty On iPad by Karl Greenberg, Starwood Hotels and Resorts’ loyalty program is putting a huge emphasis on expanding its suite of applications for mobile, with portals tailored to specific device platforms. But they are also making their apps more engaging, not just in terms of functionality, but in terms of eye candy […]

  • Video marketing is for your audience

    Video marketing is for your audience – Not your inner Orson Welles Published on September 16, 2013 by Chris Hassan A local coffee shop put out a call to anyone with a video camera and a vision – $500 dollars for whoever can create viral brand content about the eatery’s signature drink. “I got this,” […]

  • Incentive Program Delivers Improved Visibility into Sales Performance

    CASE STUDY: Revamped Incentive Program Delivers Improved Visibility into Sales Performance, Rapid Awards Payout, and Brand Presence www.marketinginnovators.com THE RESULTS The Marketing Innovators team made numerous recommendations based on global best practices in incentive program design and MI’s knowledge of enabling technologies. The renewed program, as well as the new integration technology solution, saved the […]

  • Consolidation Or More Proliferation In Digital Video

    What’s Next: Consolidation Or More Proliferation In Digital Video? by Rich Routman, Thursday, Sept. 12, 2013 The growth of digital video has not only given rise to many new businesses and business models, but has even created new verticals. And while the traditional cross-platform video sellers still reign supreme, the market is becoming wide and […]

  • 2013 Video Marketing Statistics

    2013 Video Marketing Statistics & Infographic Is video in your top online marketing strategy? If not you may want to check out these video marketing stats and reconsider. Video is the fastest growing category in online advertising and this video infographic full of fun facts and figures around video marketing statistics for 2013 will tell […]

  • Bigger Video Players Drive Better Ad Performance

    Bigger Video Players Drive Better Ad Performance by Daisy Whitney, Wednesday, Sept. 11, 2013 Size matters, mobile video drives more interaction, and we spend more time on our handheld devices than on computers. Those are among the findings in a handful of recent research reports on digital video. Here’s a recap of some of the […]

  • Your Business Should Be Using Video

    5 Ways Your Business Should Be Using Video By Young Entrepreneur Council, Published September 11, 2013 I started “producing” my own videos when I was 8 years old. From the time my sister and I were deemed old enough to hold the family camera without breaking it, we were hooked on the wonders of video. […]

  • Create Live Links from YouTube

    How to create Live Links from YouTube Shared by PromovisionPV.com More on Puerto Vallarta Video Marketing http://www.promovisionpv.com/WP/category/video-marketing/ 2,000+ photos, entertainment, tours, 200+ videos Our Twitter page YouTube Promovision Channel

  • Power Of Video For Mobile

    The Power Of Video Designed For Mobile by Ujjal Kohli, Friday, Sept. 6, 2013 Anyone who has been in the mobile industry for a while knows it’s been the year of mobile for the past few years now. The headlines, overhyped and exaggerated, have proclaimed mobile’s arrival on the merits of banner and display advertising, […]

  • Create & Optimize Compelling Video Content

    Turn Your Brand Into A YouTube All-Star: Tips On How To Create & Optimize Compelling Video Content Jason Corrigan | September 5, 2013 Remember the last time you and your friends gathered around the radio set in the living room to listen to your favorite “Abbottt & Constello” show? How about when you and your […]

  • Brands Use YouTube for Marketing

    How the Top 100 Brands Use YouTube for Marketing Web Video Marketing | 3 September 2013 Pixability just released a study called, “The Top 100 Global Brands: Key Lessons for Success on YouTube,” which showed how these companies (based on Interbrands’ top 100) have been using the platform. From these findings, Pixability was able to […]

  • Video Marketing grows Facebook views

    Video Marketing: Coworking space grows Facebook views from 5,000 to 20,000 per day Sept 5 2013 by Courtney Eckerle, Reporter SUMMARY: Plagued with SEO issues and wanting to increase its night memberships, Dallas coworking space Common Desk decided to launch a YouTube page. In this case study, see how it improved its SEO and increased […]

  • Reasons Small Business Owners Should Use Video Marketing

    3 Reasons Small Business Owners Should Use Video Marketing Video is a medium that brands have used to create ad materials that engage audiences for over a hundred years. The level of emotional resonance and memorability that can be achieved with video is second to none. Just how effective is video at conveying information? According […]

  • The Performance Of Your YouTube Videos For Free

    Strike Social Analyzes The Performance Of Your YouTube Videos For Free Anthony Ha Friday, August 30th, 2013 A new startup called Strike Social says its tools give YouTube publishers a way to track how their content is performing on the video site and on social networks, and at a pretty compelling price — free. The […]

  • Your Marketing Mix with Video

    Amplify your Marketing Mix with Video Aug 28, 2013 by Jared Del Prete The stats on video in the digital space are impressive. Some of them you’ve probably seen or heard, like YouTube is the #2 search engine in the world. (Yes the WORLD) YouTube wins more than 1 billion unique visitors a month (YouTube) […]

  • Loyalty With The Purse-string Holders Of Travel Moms

    How To Increase Loyalty With The Purse-string Holders Of Travel: Moms By Robyn Hannah Tuesday, Sept. 3, 2013 According to Boston Consulting Group, women control the finances for approximately 73% of American households, and based on research from Working Mother magazine and Chase Card Services nearly 60% of working mothers manage and control their household […]

  • Value from Your Business Videos Without Going Viral

    Video SEO: Get Marketing Value from Your Business Videos Without Going Viral August 27, 2013 by GoAnimate Perfect for Those Videos That Will Never Go Viral A recent Invodo study reveals that not only do videos get watched, but they also cause people to linger, to share, and to eventually buy. Visitors will watch product […]

  • Videos for Social Media Better Impact

    Use Videos for Social Media Marketing For Better Impact by suumitgeek 29 Aug, 2013 Social media continues to expand rapidly offering exceptional marketing opportunities from businesses and organisations. One of the most effective tools for networking on platforms like Facebook, Twitter and Google+ is the social video. Videos are full sensory media that can attract […]

  • Video To Be Part Of Your Content Strategy

    There Are No More Excuses For Video Not To Be Part Of Your Content Strategy August 28, 2013 by Matt Crawford 2 Comments You don’t need to say it. I’ve heard it plenty of times: “I know I need to incorporate video into my digital marketing strategy, I just don’t know where to start”. With […]

  • Conferences: 26 Trends Coming To An Event

    The Evolution Of Onsite Conferences: 26 Trends Coming To An Event Near You by Jeff Hurt The traditional conference meeting experience is out! People today are looking for unusual, new, innovative conference experiences. They don’t want to attend last year’s annual meeting that just changed the filler. They want something that feels as fresh as […]

  • Hotel reviews, the more the merrier

    For online hotel reviews, the more the merrier By Hugo Martin August 25, 2013, If you see a hotel with only a handful of online reviews, you might not be getting the full picture. A study by Spanish professors published by Cornell University found that initial online hotel reviews tend to be more negative and […]

  • Video content is worth gold

    Why video content is worth its weight in gold Published on August 23, 2013 by Brafton Editorial Marketers know producing video content is becoming standard practice for brands on the web. By creating a host of engaging clips, companies engage their target audiences and seamlessly push them through the sales funnel. Colleen Whitney, senior vice […]

  • Video Extremely Effective for Business Marketing

    Surveys Say: Video Extremely Effective for B2B Marketing August 23, 2013 by Bob Leonard It’s a busy time for the publication of survey results concerning B2B Marketing… and video as a B2B marketing tool is a clear winner. We start with insights from the crowd sourced B2B Content Marketing Report, which was authored by Holger […]

  • Restaurant Video Marketing

    Keys to Restaurant Video Marketing by : Matthew Sonnenshein Online videos interact with customers better than text, better than audio and better than graphics or photos. Almost always, when we refer to something going “viral” online, we are talking about videos. As you may guess, videos, whether through YouTube or your website, have lots of […]

  • Hotel Video Marketing – Good Tool or Not

    Hotel Video Marketing – Good Tool or Not? Posted by Patrick Schaber I recently wrote about an experience I had in Europe staying at Ibis hotels. I was impressed with their marketing of their services and the backing of that brand marketing by hotel staff. The post was fun for me to write and discuss […]

  • Short-Form Video Is The Future Of Marketing

    Why Short-Form Video Is The Future Of Marketing By: Kerrin Sheldon If you have used the Internet in the past three years, chances are you have watched an online video. Video is everywhere. Our friends post funny cat videos on our timeline. Our coworkers pass along inspirational messages about success. Our favorite brands showcase their […]

  • Use Video To Build Your Personal Brand

    Three Ways To Use Video To Build Your Personal Brand 8/20/2013 Video is quickly becoming the most valuable tool for building your brand. Why? Because video allows you to deliver a complete communication that’s visual and relatable and will build those all-important emotional connections with people who are making decisions about you. It’s you when […]

  • Including Video As Part of Your Online Strategy

    12 Most Timely Truths About Including Video As Part of Your Online Strategy Posted by Misty BelardoMcPadden on Aug 9, 2013 Shooting and editing video, adding music or a voiceover can mean a lot of work for content creators. Add in some nervousness, especially if you are not used to being in front of the […]

  • Video Content Dominates Google Universal Search Results

    Video Content Dominates Google Universal Search Results [Report] By Brendan Cournoyer, Published August 12, 2013 A recent study took a look at the different types of content that appears in Google universal search results – and guess what? Video is at the top of the list. So what exactly are “universal search results”? Basically, several […]

  • Make an Effective Marketing Video

    How to make an Effective Marketing Video Posted on: August 14, 2013 by VIP GUEST AUTHOR One of the most important and vital marketing tools for every business is the marketing video. Videos like these serve to inspire, engage and motivate the customers to take action. Moreover, they also help to limelight the developers as […]

  • YouTube Video Ad Campaigns for Direct Marketing

    How to Create YouTube Video Ad Campaigns for Direct Marketing John Lee, August 15, 2013 YouTube is great. You want to watch funny videos or movie trailers? YouTube has you covered. Need instructions to create an AdWords campaign or fix your broken lawnmower? Yet again, more videos. There is a ton of opportunity for getting […]

  • Best Video Marketing Statistics

    The Short-List: The Best Video Marketing Statistics Posted by: Caroline Kessler Trying to navigate the world of online video marketing statistics can be confusing and mind-numbing–but you know there’s some good stuff in there, so you press on. If you’re on the fence about using online video marketing as part of your content marketing strategy, […]

  • About Video Marketing

    What Sticky Tape Taught Us About Video Marketing Faith Essary // June 7th, 2013 Unless you’ve been living under a rock you know that video is quickly becoming one of the most popular ways people connect on the internet. Statistics about online video consumption show that within three years 55% of online traffic will be […]

  • Video is taking over online marketing

    Movie-ing on up. How video is taking over online marketing by catalystcentre on 09/08/2013 No matter how great your business idea is, unless you bring your product/service to the attention of your target audience, the chances of it getting off the ground are slim. To sell up a storm, you need to first market up […]

  • 100s YouTube Videos Have a Long Shelf Life

    Interbrand 100′s YouTube Videos Have a Long Shelf Life August 12, 2013 by MarketingCharts staff Pixability recent released a report studying the Interbrand 100′s use of YouTube. The study contains a host of intriguing data, but perhaps the most interesting concerns the long shelf life of a brand’s YouTube video. According to the study [pdf], […]

  • Video creators need to think mobile

    Why video creators need to think mobile David Sanderson Posted on August 01, 2013 The fastest way to start an argument is to make blanket statements. Just try to dispute this: People love video. They consume it like mad across multiple devices. This trend hasn’t come close to peaking, which presents brand marketers with the […]

  • The State of Video in 2013

    Going Social: The State of Video in 2013 [VIDEO] Posted August 9, 2013 Posted by: Jose Antonio Sanchez How popular is online video? How much are marketers spending on this format? With apps like Vine and Instagram, will video finally start to dominate the social media scene? Uberfip’s latest video infographic provides insightful facts and […]

  • YouTube Video Content For Social Media Marketing

    Managing YouTube Video Content For Social Media Marketing August 5, 2013 There are many types of evergreen or legacy content that can and should be shared over and over in your social media marketing efforts. Video content that provides value to your audience is one of the most effective content types you can share in […]

  • Essentials for Smart YouTube Marketing

    7 Essentials for Smart YouTube Marketing By Troy Dreier ⋅ August 8, 2013 Ready to get smart with your company’s YouTube marketing? Pixability, a marketing and advertising company that focuses on driving success on YouTube, has released an excellent report entitled “The Top 100 Global Brands: Key Lessons for Success on YouTube,” and it’s packed […]

  • Must-Know Facts About Mobile Video

    12 Must-Know Facts About Mobile Video AdColony | August 8, 2013 This article is part of the Digiday Partner Program and is brought to you by AdColony. http://www.adcolony.com/ Prime time is all the time thanks to our mobile devices, which are with us everywhere, even in the bathroom. Whether playing an app-based game, reading a […]

  • Video Is on the Rise with Business Marketers

    5 Reasons Video Is on the Rise with B2B Marketers Brendan Cournoyer August 08, 2013 Of the many misconceptions out there about content marketing, the one that drives me most crazy is the false idea that it’s basically synonymous with “blogging.” Just start a blog, write a few posts and move on, right? WRONG! Content […]

  • Keys to Digital Video Marketing Success

    Top 6 Keys to Digital Video Marketing Success August 2, 2013 Dennis Washington One of the greatest tools every business and brand should be using right now is video. I recommend all of my clients be very active with digital video marketing because video is a great way to humanize a business or brand. It […]

  • State of Video in 2013

    The State of Video in 2013 [Motion Graphic] By Daniel Zeevi | Aug 07, 2013 Can businesses and marketers afford to overlook video content any longer? With the popularity of video sites like YouTube, Vimeo, Vine, and now Instagram, video content is exploding on the internet. Every month, 4 billion videos are streamed in the […]

  • Latinas, They Are Driving The Online Market

    Viva La Latinas! They Are Driving The Online Market By Lee Vann Thursday, Aug. 8, 2013 When it comes to the online Hispanic market, Latinas are in the driver’s seat. At least that’s the impression I got by reading “Latina Power Shift,” a new study by Nielsen that paints a crystal clear picture of the […]

  • Video Marketing In Motion

    Just Push Play: Marketing In Motion Merrijoy Vicente August 7, 2013 – Forrester Research As online video consumption is set to double to 1.5 billion in 2016 [cisco], one can’t deny the fact that Viral Video Marketing is becoming one of the more essential tactics for businesses today. As social media and other online tools […]

  • Make a Marketing Video

    How to Make a Marketing Video: A Beginner’s Guide [VIDEO] by Kristen Craft August 6, 2013 When people talk about inbound marketing, most agree that in theory, video is a great tool to attract new visitors, connect and engage with your leads, and delight your loyal customers … but most marketers would say actually doing […]

  • Increase your hotels direct website traffic

    10 simple measures to increase your hotel’s direct website traffic August 02, 2013 | Direct website traffic is very important in the hotel industry. Hotel’s own website and booking engine is where hoteliers have the greatest control over their image, rates, margins and several other essential factors that might also be somewhat controllable on other […]

  • Facebook budget brands with 15-second video ads

    Facebook plans to woo big budget brands with 15-second video ads Social media site may charge as much as $2.5m a day for companies to advertise through on users’ homepages Mark Sweney theguardian.com, Friday 2 August 2013 Facebook is planning to take advantage of its vast user base by selling 15-second video adverts on its […]