Posts Tagged ‘promovisionpv.com’

  • Riviera Nayarit Destino Indispensable para Convencionnes e Meeting Planners

    Destino indispensable para convencionnes e meeting planners. Riviera Nayarit, Punta Mita, Sayulita, Nuevo Vallarta, San Pancho, Nayarit. México Meeting Network, el sitio especializado en turismo de convenciones y dirigido a los organizadores de grandes eventos, destacó a Riviera Nayarit como el “destino de la semana” “Todos los organizadores de congresos y convenciones deben tener a […]

  • Video Storytelling for Tourism Content

    Video Storytelling for Tourism Content Puerto Vallarta, Riviera Nayarit, Punta Mita, Sayulita, Nuevo Vallarta, San Pancho, Jalisco, Nayarit, Riviera Maya, Los Cabos, Cabo San Lucas, Nayarit, Mazatlan, Manzanillo, Costa Alegre, Mexico Thanks to social networks, we’ve naturally been driven to a host of metrics that include attributes of “engagement” and conversations shared online. The quest […]

  • YouTube Just Got Better for Marketing

    YouTube Just Got Better for Marketing, Here’s How Top Brands Use It By Jennifer Beese As technology continues to evolve, the way people watch and interact with video content on YouTube does too. From cross-promotion features to offline viewing support, the platform has made several changes in order to adapt. Last month, YouTube rolled out […]

  • Best Explainer Videos & How to Make Your Own

    Explainer Videos, the Guide: 5 Best Explainer Videos & How to Make Your Own By Megan Marrs Today we’ll be covering everything there is to know about explainer videos. They’re fun to make, will jumpstart conversion rates, and are overall great to have for any startup business. Let’s get started! What is an Explainer Video? […]

  • Do not Need to Go Viral to Make Video Marketing Work

    Why You Don’t Need to Go Viral to Make Video Marketing Work Thursday is guest post day here at Duct Tape Marketing and today’s guest is Amy Harrison – Enjoy! A viral video is the dream of many marketers and business owners. One smash hit can transform a business’s reach overnight. And it’s not just […]

  • Video Persuade 73% of People to Buy

    Video Helps Persuade 73% of People to Buy a Product or Service [Survey] Greg Jarboe, This morning, Animoto reported new survey results that show video has a positive impact on purchase decisions and drives brand engagement. The new Animoto Online and Mobile Video Study surveyed 1,000 U.S. consumers and revealed that nearly three-quarters (73 percent) […]

  • Online Product Videos Boost Purchase Likelihood

    Viewers Say Online Product Videos Boost Purchase Likelihood by MarketingCharts staff Online product and service videos positively affect brand image and drive purchase decisions, say respondents to a survey from Animoto. The survey was fielded among more than 1,000 US adults who had watched online video on their computers, tablets or mobile phones at least […]

  • Video Marketing Make The Most of Your Campaign

    A Crash Course in Video Marketing: Make The Most of Your Campaign Anish Patel – In just about every marketing blog, we are told that we must incorporate short promotional videos within our marketing strategies. While we understand that video offers numerous benefits such as longer engagement times on our websites, not all of us […]

  • Video For Marketers Branded Content

    Video Tips For Marketers’ Shift To Branded Content by Daisy Whitney, Thursday, Branded content has quickly become more vital to marketers, and now about 79% of them say they are shifting into this area. Many are staking their claim via video, says online video platform Ooyala in a new report. That shift is occurring because […]

  • How Much Should Your Hotel Marketing Budget Be

    How Much Should Your Hotel Marketing Budget Be? By Dave Spector Monday, Jan. 27, 2014 One of the most vexing questions posed to marketing managers in any industry is: “How much should our budget be? Whether you are being asked to submit next year’s budget or a funding request for your next campaign, knowing how […]

  • Facebook New Video Ads

    Target With Facebook’s New Video Ads Not just a mass market blunt instrument By Garett Sloane Facebook’s video ads are on target, for some brands. The social network’s new autoplay video ads come with some key targeting capabilities, but they are still an exclusive purchase that won’t be accessible to all advertisers, sources said. Brands, […]

  • WestJet’s Viral Christmas Video

    3 Lessons for Marketers from WestJet’s Viral Christmas Video [VIDEO] Posted December 12, 2013 If you’ve been anywhere on the internet in the past three days, you’ve more than likely run into the joy and generosity of WestJet’s Christmas Miracle video. To say it was a success may be a bit of an understatement. In […]

  • Today is the Golden Age of Video

    Marketing Agency Puerto Vallarta Video Production Today is the Golden Age of Video–and It’s Only Monday! Marketing Agency Puerto Vallarta Video Production, promovision@hotmail.com by P.J. Bednarski, Oct 14, 2013 There always has to be someone declaring some point in time as the golden age of television, and it happened again last week when DreamWorks chief […]

  • Marketing Videos Tips For Success

    Making Marketing Videos: Five Tips For Success September 29, 2013 by Guest Author Post by Derek Whitney Video marketing can feel uncomfortable and unfamiliar to those who may be camera shy. Master a few tricks and video marketing becomes easy and fun. Even the most reserved webmaster can use the following these tips to create […]

  • Increase engagement with your video ads

    Seven tips to increase engagement with your video ads by Niki Stoker 20 September 2013 Econsultancy showcased stats revealing that interactive online video ads are twice as popular among UK advertisers as their global counterparts and Britons are 60% more likely to interact with them. So how can advertisers minimise the disruption consumers feel with […]

  • Set Realistic Goals for Video Production

    How to Set Realistic Goals for Video Production Neil Davidson September 19, 2013. Whether you’re joining the video revolution for the very first time, or thinking about your next online video project, one thing will be paramount to ensuring its success: preparation. Like any other marketing strategy, setting clear goals for video production is an […]

  • The Digital Elite Traveler

    The Digital Elite Traveler According to the Global/Harrison Group Portrait of Digital Travelers, newly-released by MMGY, the use of both smartphones and tablets has increased so rapidly since 2011 that it has spawned a new class of travelers – the “Digital Elite.” These individuals own and use at least a smartphone and tablet to plan […]

  • Choosing Your Video Format and Design Style

    The Ultimate Go-To Guide to Choosing Your Video Format and Design Style Thibaut Dehem – Guest Expert | Sep 18, 2013 When it comes to creating an online video, there is no such thing as a “one size fits all” approach. There are many different video formats and design styles to choose from. It’s an […]

  • YouTube InVideo Programming

    How To Use YouTube InVideo Programming | Video Marketing Guild http://www.videomarketingguild.com/video/marketing/ Shared by PromovisionPV.com More on Puerto Vallarta Video Marketing http://www.promovisionpv.com/WP/category/video-marketing/ 2,000+ photos, entertainment, tours, 200+ videos Our Twitter page YouTube Promovision Channel

  • Marketing Tips for Hospitals and Medical Offices

    4 Video Marketing Tips for Hospitals and Medical Offices By Troy Dreier September 18, 2013 With companies of all types jumping into online video to attract and inform customers, it stands to reason that hospitals and medical offices can benefit from those same methods. After all, people already turn to the web when they need […]

  • Video a Crucial Role in Content Marketing

    How Video Plays a Crucial Role in the Rise of Content Marketing by Michael Litt In this article you’ll learn… Why it’s important to include video content for C-Suite buyers How video analytics help you continually improve video content Why video is the rising star for content marketing ROI “The next big thing in content […]

  • Starwood Puts Loyalty On iPad

    Starwood Puts Loyalty On iPad by Karl Greenberg, Starwood Hotels and Resorts’ loyalty program is putting a huge emphasis on expanding its suite of applications for mobile, with portals tailored to specific device platforms. But they are also making their apps more engaging, not just in terms of functionality, but in terms of eye candy […]

  • Ensure Video Marketing Success

    5 Tips to Ensure Video Marketing Success Posted by Carolyn Edgecomb in Inbound Marketing on September 16, 2013 Creating a video isn’t as hard as you might think. This isn’t rocket science or even brain surgery. However, it could potentially be a pain in your side if you don’t have a cut throat video marketing […]

  • Video marketing is for your audience

    Video marketing is for your audience – Not your inner Orson Welles Published on September 16, 2013 by Chris Hassan A local coffee shop put out a call to anyone with a video camera and a vision – $500 dollars for whoever can create viral brand content about the eatery’s signature drink. “I got this,” […]

  • Video content gains popularity with Business marketers

    Video content gains popularity with B2B marketers New survey by LinkedIn on content marketing tactics used by B2B marketing teams also finds most intent to spend more on content in the next year Nadia Cameron (CMO) 13 September, 2013 14:39 B2B marketers are increasingly favouring video over whitepaper formats as part of their growing content […]

  • Brands Expect Viral Video

    Too Many Brands Expect Viral Video Magic Vidyard CEO Michael Litt argues for more data, more strategy, more content and bigger budgets By Michael Litt September 9, 2013 Branded video presents a huge opportunity for marketers to capture and persuade a target audience. However, I continue to see companies make critical mistakes with online video […]

  • Consolidation Or More Proliferation In Digital Video

    What’s Next: Consolidation Or More Proliferation In Digital Video? by Rich Routman, Thursday, Sept. 12, 2013 The growth of digital video has not only given rise to many new businesses and business models, but has even created new verticals. And while the traditional cross-platform video sellers still reign supreme, the market is becoming wide and […]

  • 2013 Video Marketing Statistics

    2013 Video Marketing Statistics & Infographic Is video in your top online marketing strategy? If not you may want to check out these video marketing stats and reconsider. Video is the fastest growing category in online advertising and this video infographic full of fun facts and figures around video marketing statistics for 2013 will tell […]

  • Bigger Video Players Drive Better Ad Performance

    Bigger Video Players Drive Better Ad Performance by Daisy Whitney, Wednesday, Sept. 11, 2013 Size matters, mobile video drives more interaction, and we spend more time on our handheld devices than on computers. Those are among the findings in a handful of recent research reports on digital video. Here’s a recap of some of the […]

  • Reports and Marketing Case Studies for Small Buziness

    28 Indispensable Research Reports and Marketing Case Studies for SmallBiz Discover 28 fresh and inspiring case studies on content marketing success for companies of all sizes, as well as the latest research. https://exploreb2b.com/articles/28-indispensable-research-reports-and-marketing-case-studies-for-smallbiz Shared by PromovisionPV.com More on Puerto Vallarta Video Marketing http://www.promovisionpv.com/WP/category/video-marketing/ 2,000+ photos, entertainment, tours, 200+ videos Our Twitter page YouTube Promovision Channel

  • Your Business Should Be Using Video

    5 Ways Your Business Should Be Using Video By Young Entrepreneur Council, Published September 11, 2013 I started “producing” my own videos when I was 8 years old. From the time my sister and I were deemed old enough to hold the family camera without breaking it, we were hooked on the wonders of video. […]

  • More Likely to Share Funny Than Important Content

    Americans More Likely to Share “Funny” Than “Important” Content on Social Media September 9, 2013 by MarketingCharts staff Why do social media users share content? That was the question posed to consumers around the world in a recent survey by Ipsos Open Thinking Exchange (OTX). Among American respondents who had shared content on social media […]

  • Loyalty With The Purse-string Holders Of Travel Moms

    How To Increase Loyalty With The Purse-string Holders Of Travel: Moms By Robyn Hannah Tuesday, Sept. 3, 2013 According to Boston Consulting Group, women control the finances for approximately 73% of American households, and based on research from Working Mother magazine and Chase Card Services nearly 60% of working mothers manage and control their household […]

  • Video hotel reviews

    Will video hotel reviews ever take off? 15 Jul 2013 TripAdvisor still dominates the review world, but there might be room for competition with video reviews. By Samantha Worgull Editorial Assistant sworgull@hotelnewsnow.com Some say a picture is worth a thousand words. What about a video? While TripAdvisor still dominates the review world, some startups are […]

  • Hotel reviews, the more the merrier

    For online hotel reviews, the more the merrier By Hugo Martin August 25, 2013, If you see a hotel with only a handful of online reviews, you might not be getting the full picture. A study by Spanish professors published by Cornell University found that initial online hotel reviews tend to be more negative and […]

  • Travel bloggers a boon to hotel marketing

    Travel bloggers a boon to hotel marketing 8 May 2013 Several global hotel chains are partnering with travel bloggers who have emerged as an influential resource for consumers By Elly Earls HNN correspondent GLOBAL REPORT—Despite the recent blasting travel bloggers received on BBC’s “Fast Track” travel program for their lack of authenticity and eagerness to […]

  • Increase your hotels direct website traffic

    10 simple measures to increase your hotel’s direct website traffic August 02, 2013 | Direct website traffic is very important in the hotel industry. Hotel’s own website and booking engine is where hoteliers have the greatest control over their image, rates, margins and several other essential factors that might also be somewhat controllable on other […]

  • Manage your hotel’s video strategy

    5 tips to manage your hotel’s video strategy By Emile Breure There is no doubt that video is one of the most effective and fast- growing strategies for content marketing. The percentage increase of use grew from 54% in 2011, to 70% percent in 2012. By 2014, video is predicted to reach 90% of all […]

  • Stand out from the crowd and bring direct traffic home

    10 steps to stand out from the crowd and bring direct traffic home July 26, 2013 By Special Nodes NB: This is a viewpoint from Pedro Colaco, president and CEO of GuestCentric. Don’t neglect your own website, it is where hoteliers have the greatest control over image, rates, margins and several other essential factors that […]

  • Hotel Video Marketing Expert Interviews

    Hotel Video Marketing, Expert Interviews Series A selection of world’s top Hotel Video Marketing experts are featured below. If you’re looking to better understand video for hotels, you’ve arrived at the right place… In-depth interviews with leading hospitality marketing experts discussing modern video marketing strategies for hotels and tourism-related businesses are all here. The background […]

  • Are You A Hotel Marketing Dinosaur

    Are You A Hotel Marketing Dinosaur? 8 Ways To Avoid Extinction By Dave Spector Monday, June 24, 2013 My partner and I attended a fancy dinner at a major tourism conference recently. We were seated next to the GM and director of sales & marketing for a fairly large independent resort. When they asked about […]

  • Twitter Launches #FollowMe Video Service

    Twitter Launches #FollowMe Video Service Lights, camera, Twitter. On Thursday, the microblogging service launched a new tool that allows users to instantly create shareable movies depicting their social footprint — top tweets, photos and followers. The videos will include a large selection of licensed soundtracks from a catalog of over one million songs, thanks to […]

  • You Should Be Focusing On Visual Content

    Why You Should Be Focusing On Visual Content Marketing By Boney Pandya June 10, 2013 It’s time to reevaluate your content marketing game-plan. If you’re still pumping out articles and blog posts that consist of no more than a catchy title, some bulleted lists and a few bold headlines, you’re going to need to step […]

  • Marketing Your Company With Video

    Marketing Your Company With Video: Brand Films Posted: June 10th, 2013 The name of the game has always been about two things, finding new customers and making them loyal to your brand. Finding new customers is largely a function of advertising while making them loyal to your brand is mostly a function of marketing. Let’s […]

  • Stats Behind the Power of Video Marketing

    Top 10 Stats Behind the Power of Video Marketing Marketing & Advertising You don’t need me tell you how much marketing has changed and how fast things are going. Although you might want to know where it’s all heading. When it comes to getting the edge on online marketing, video is where it’s at! And […]

  • Mobile Video Audience Spikes

    U.S. Mobile Video Audience Spikes To 45 Million by Mark Walsh, June 10 2013 The U.S. mobile video audience in the first quarter reached 45.3 million, up from 36 million a year ago. That 25% gain made the mobile phone the fastest-growing platform by viewership in the last year, while audiences on traditional TV and […]

  • Online Video Offers Better Engagement Opportunities Than TV

    Most Global Marketers Feel Online Video Offers Better Engagement Opportunities Than TV June 10, 2013 by MarketingCharts staff TV may hold the largest share of ad spending worldwide, but many marketers are eyeing the potential of online video as not only a viable alternative, but perhaps even a better one, according to a recent study […]

  • Make Your Video Marketing More Effective

    Simple Tips To Make Your Video Marketing More Effective Junlee lee Video marketing is a business strategy of which many people have failed to take full advantage. By spending a bit of time to gain a thorough understanding of the subject, it is possible to get truly impressive results. The advice and tips that follow […]

  • Saving money with video marketing campaigns

    Is neuroscience key to saving money with video marketing campaigns? Published on June 4, 2013 by Brafton Editorial Marketers face constant pressure to develop campaigns that have the greatest impact on customers, while minimizing any negative effect on brands’ bottom lines. What if they could create online content that elicits emotional responses better, requires shorter […]

  • Importance of Video In Marketing

    The Importance of Video In Marketing Your Brand June 5, 2013 Andrew Gothelf The importance of video in marketing is rarely understated. Yet matching the importance and power of video with the execution of video content is difficult to achieve. A combination of production, storytelling, distribution and timing all play a part in a video […]

  • Video Rules! You Need it in Your Content Marketing

    Video Rules! Why You Need it in Your Content Marketing By Alyssa Adkins, Published June 5, 2013 Yes, I love cat videos. No, the surprised kitty is not relevant to this post. But, the video is. Why? Because video rules! While you probably don’t need me to tell you, businesses and consumers alike are feverishly […]

  • Ways video helps with PR

    3 ways video helps with PR By Scott Signore | Posted: June 5, 2013 The statistics are clear: People are hungry for online video. Overall, research estimates that video views among Internet users grew by 23 percent over the past year. If you think that number is going to recede any time soon, you’re probably […]

  • Online Video Trumps TV In Engagement

    Online Video Trumps TV In Engagement, Ad Shifts by Wayne Friedman, Some worldwide traditional TV ad spending — as well as display advertising — is shifting into new online media video campaigns. According to a survey, 73% of respondents said online video spend had increased over the last 12 months — TV and display were […]

  • Video Marketing Statistics Mean for Your Business

    18 Big Video Marketing Statistics and What They Mean for Your Business Have you climbed on board the video marketing train yet? If you own a small business or are in business for yourself, there’s a lot of compelling evidence suggesting that online video marketing should be a major focus of your advertising and marketing […]

  • Mobile Video Changing Marketing

    Is Mobile Video Changing Marketing? Why We Should All Embrace the Shift by 36creative June 6th, 2013 Video has become an increasingly important aspect of modern marketing. The rise of mobile technology means that a good mobile video strategy is something of a necessity for any marketer wishing to stay ahead of the curve. The […]

  • Shorter Videos Drive Growth in Viewing

    Shorter Videos Drive Growth in Viewing — Will Ads Follow? by Daisy Whitney, Wednesday, June 5, 2013 TV shows and long-form content have drawn the bulk of attention and much of the ad dollars in digital video, but a shift may be underway toward short-form videos. Consider these findings from the most recent FreeWheel report […]

  • Importancia del video marketing en la estrategia online

    La importancia del vídeo marketing en la estrategia online Publicado por yeraygon el 3 de Junio de 2013 El vídeo marketing se ha convertido en un factor clave a tener en cuenta a la hora de trazar la estrategia online de cualquier empresa. Según el estudio Q4 2012 realizado por Invodo y The E-tailing Group,es […]

  • Understanding Hotel Website Marketing

    Understanding Hotel Website Marketing Grand Miramar St-Regis Beach Festival 2015 St-Regis Beach Festival 2015 Punta Mita Golf Gourmet 2015 Punta Mita Golf Gourmet 2015 Punta Mita Golf Gourmet 2014 Shared by PromovisionPV.com More on Puerto Vallarta & Riviera Nayarit Video Marketing http://www.promovisionpv.com/WP/category/video-marketing/ Video Photo Production Puerto Vallarta, Riviera Nayarit, Punta Mita, Sayulita, Nuevo Vallarta, San […]

  • the Rise in Online Video for Brand Storytelling

    What the Rise in Online Video Means for Brand Storytelling May. 31, 2013 When your audience can see themselves in your story, the need to persuade disappears. Michael Margolis, CEO, Get Storied Binge viewing, time shifting, live streaming, DVR, the Hopper, tablets, Hulu, Netflix, iTunes, YouTube, smartphones…all these technologies and media-consumption habits are the proverbial […]

  • Video and Viral for Your Online Business

    Freeze Frame: Going Video and Viral for Your Online Business By Alexander Vesia, Published June 2, 2013 Information in Real Time With the abundance of visual media today, it may seem trite for any online business pro to make a video. Kids can do it with their smartphones and video media is so prevalent everywhere—from […]

  • Videos Make Sales & Create Results

    Why Videos Make Sales & Create Results May 27, 2013 We’re back with Wayne Ford ‘Sociable Video Training‘ Video Coach! Working as an Los Angeles video producer and director by day he has worked hard to take everything he’s learnt over the past near-decade and bundle it all into a incredible learn how to make […]

  • Use Video as a Marketing Tool

    Why Use Video as a Marketing Tool? May 27, 2011 It trumps written advertisements. It destroys direct mail. Video has been called the ‘Ultimate Marketing Tool’ by some experts. And should we wonder why? In its infant days in the Edison labs, video dazzled and mystified the age of the horse and buggy. In our […]

  • Hotel Hospitality Video Marketing

    Hospitality Video Marketing Solutions, CLIPPS.tv Mar 04, 2013 Great to be sitting down with you! Tell us about yourself, what your background in the business is, and where you are now professionally? JURGEN BIEFANG / CLIPPS.TV: Thanks for having us a part of your hospitality video marketing series! In my former life I was a […]

  • How Much Does a Marketing Video Production Cost?

    How Much Does a Marketing Video Production Cost? How much does a marketing video production cost? Not all video productions are created equal. Hence, not all video productions will cost the same. The complexity and quality of the final production will determine the investment required. A simple video production can cost as little as $, […]

  • Video Content: Advertising As Storytelling

    Video Content: Advertising As Storytelling By Daley James Francis, posted on May 30, 2013 Technology is a beautiful thing, and the more it advances, the more opportunities arise for companies to create truly awesome video content for their website or advertising campaigns without paying thousands for TV advertising. YouTube and Vimeo can reach just as […]

  • Take Advantage Of Video Content Trends

    Back To The Future: How To Take Advantage Of Video Content Trends by Eric Korsh, May 29 2013 Everything old is new again. In video, I see two reemerging trends of old staples: arcing scripted series and live programming. And this movement is not confined to TV. If you look closely, it’s evident in both […]

  • Bolster Your Online Video Strategy

    3 Ways to Bolster Your Online Video Strategy May 29, 2013 By Jeff Hunt There’s no doubt that video is a powerful way to showcase products on an e-commerce site. A well-thought-out and orchestrated video strategy can improve search engine optimization and boost conversion rates by providing site visitors with new ways to engage and […]

  • Effective video marketing campaign

    How to create an effective video marketing campaign 05-24-2013 Digital advertising has evolved rapidly in recent years, and has been largely driven by the increasing number of channels that have become popular among consumers. Digital advertising has evolved rapidly in recent years, and has been largely driven by the increasing number of channels that have […]

  • Strategy for Online Video

    Have A Strategy for Online Video: Video Marketing Tips Sanket Patel – Guest Expert It is quite easy to go through the resources available online on how to create a perfect video for driving links back to your website. It will just take half a day to know the various technical aspects of video creation […]

  • Reasons to add video to your marketing strategy

    Top reasons to add video to your marketing strategy Posted on May 29, 2013 by James Murphy You’ve probably already noticed how video is taking over the internet. With YouTube ranking as the second largest search engine, it’s crucial to make sure your brand has a presence on the site. Not to mention how prominently […]

  • Video Marketing can Help your Business in Success

    Learn How Video Marketing can Help your Business in Success – Video Marketing Tips some niche markets video marketing expenditure has increased manifolds over the past few years. This trend is due to many a factors. The increased provision of bandwidth to the user and the decreasing costs has contributed in a decisive way. Videos […]

  • Social Media Driving Mobile Video Discovery

    Social Media Driving Mobile Video Discovery by Steve Smith The video viewing habit is migrating quickly from desktop to devices, but some of the familiar discovery mechanisms may not be porting over in quite the same way. For instance, according to a new survey by Harris Interactive of over 2000 users on behalf of social […]

  • Video Ad Views Hit All-Time High

    Video Ad Views Hit All-Time High: 13 Billion Greg Jarboe, April 26, 2013 The latest data from the comScore Video Metrix service shows that 182.5 million Americans watched 39.3 billion online content videos in March 2013, while the number of video ad views reached an all-time high at 13.2 billion that month. In February, 178 […]

  • Video gives you twenty seconds to capture the viewer

    Online video gives you twenty seconds to capture the viewer Owen Burns 27th May 2013 ONLINE video has seen a huge spike in popularity that will only increase. With the barriers to creating high-quality content continually breaking down, the next five years will see an influx of companies taking advantage of consumers’ love for online […]

  • Video Marketing for Business: Case Studies

    Video Marketing for Business: Case Studies and Quick Tips By Zsolt Bicskey, Published May 27, 2013 Video marketing for business purposes is critical in today’s increasingly content-centered, video-driven digital landscape—and if you doubt it, simply consider a few of the following facts. A product is 144 percent more likely to sell if it has an […]

  • Types of Video Marketing and How They Work

    6 Types of Video Marketing and How They Work [Creator’s Tip #92} So you’ve got a product and you want to drum up interest in it, or show how it works. Luckily for you, there are many options in creating an interesting marketing video. Really, all of the following six types of video marketing are […]

  • Secrets of Great Video Content Marketing

    Secrets of Great Video Content Marketing According to Wistia Posted by Dan Romanski on Fri, May 24, 2013 The use of online video is valuable for companies of all sizes, but there are still many questions about its use. Some of these questions include “How do we use video in my company’s marketing strategy?”, “What […]

  • Tops for mobile video discovery

    Social recommendations tops for mobile video discovery American mobile video watchers are almost twice as likely to watch videos shared by friends as they are via web search, according to a survey conducted by Harris Interactive on behalf of web TV content sharing site Telly. The study – conducted online in April among over 2,000 […]

  • Video Drives Up Sales

    Video Drives Up To 35% Sales Bump For CPG Brands by Daisy Whitney, Thursday, May 23, 2013 The age-old question about advertising is which half is working, but the more important one may be “Did this media buy drive sales?” Because the bottom line of any marketing effort is whether it resulted in an improvement […]

  • Videos to Improve Conversion Rate of Your Website

    How to Use Videos to Improve Conversion Rate of Your Website Posted in How To on May 21st, 2013 If you consider it, there’s not much of a difference between online dating and browsing through a website. Yeah, the comparison is funny and even I chuckled at my weirdly-wired brain when I thought it. But […]

  • Video marketing should focus on emotional response

    Online video marketing should focus on emotional response Summary: Brands should find something that is happening in society and start talking about it such as a societal issue or current affair to engage audiences. By Ellyne Phneah | May 21, 2013 SINGAPORE–Instead on focusing on making viral online videos for marketing purposes, Asian companies should […]

  • Video Content Marketing Drive More Traffic

    Video Content Marketing: Drive More Traffic with Video by Tara Pickard on May 17, 2013 Video marketing isn’t just about getting your name out there and getting people to convert, it can also be a great way to build and maintain relationships once a prospect turns into a customer. Videos are actually ideal for content […]

  • Video in Content Marketing for Business

    Video in Content Marketing: How to Make a Business Video Video is a great asset to any content marketing strategy. It allows you to engage your customers, provide infomation about your company or brand and position your employees as leaders in the industry. There are many myths video is difficult and expensive to produce. But […]

  • Start YouTube Advertising

    How to Start YouTube Advertising in 9 Steps Alecsy Christensen, May 20, 2013 Online video is huge – 100 hours of video is uploaded to YouTube every minute! And video viewing doesn’t seem to be slowing down any time soon. If you’re ready to advertise on YouTube for the first time – with one of […]

  • YouTube Marketing Guide

    The 2013 YouTube Marketing Guide How does a company that sells blenders attract over 220 million views on YouTube? How does Zappos drive over 250,000 visits a year to its website from YouTube? With over 72 hours of footage being uploaded to YouTube every minute, how do you successfully market your business on the world’s […]

  • Digital Video Advertisers Should Learn from Direct Marketing

    Three Lessons Digital Video Advertisers Should Learn from Direct Marketing by Doug Miller, Monday, May 20, 2013 As a consumer, I often see pre-roll ads on my phone, Roku, Wii, tablet and PC. And, as a digital professional, I also see ways those advertisers can put the basics of direct marketing to work with digital […]

  • Engagement Strong For Made-for-Web Video Content

    Ad Engagement Relatively Strong For Made-for-Web Video Content May 20, 2013 by MarketingCharts staff Made-for-web content performs just as well as repurposed TV content when it comes to ad engagement, according to research from Tremor Video. The study, named “Upfront, NewFront, Nupfront,” compared ad metrics for 5 publishers that repurpose TV content on the web […]

  • Marketing Campaign Needs More than One Video

    Why your Video Marketing Campaign Needs More than One Video 17 May, 2013 By anish In today’s world, corporate video has evolved from a one-time, one-video market to numerous videos strategically released. Especially for big brands (though more and more for all companies), having only one video does not give you consumers enough information, and […]

  • Affiliate Video Marketing

    What Is Affiliate Video Marketing By Ben Bernstein, Published May 16, 2013 As a business owner your responsibilities and tasks can be overwhelming at times. Because of these many responsibilities, you may find yourself pressed for time when it comes to marketing your products and services. This is where affiliate video marketing can be of […]

  • Importance of Video Marketing for Your Business

    The importance of Using Video Marketing for Your Business Thursday, 16 May 2013 Ivan Aliku Video marketing is becoming more and more popular amongst business owners and internet marketers who use this method of web promotion to drive traffic to their website or business. With lots of uploads, downloads and sharing activities going on daily, […]

  • Integrate Video Into Content Marketing Strategy

    How To Integrate Video Into A Robust Content Marketing Strategy By Neil Davidson, Published May 18, 2013 Video is powerful because it shows there are people behind your business, which is important for building a strong brand that people can relate to. But how can you integrate it into your content marketing strategy effectively? Know […]

  • Beginner Guide to Video Marketing

    A 5-Step Beginner’s Guide to Video Marketing Posted on May 7, 2013 by Michael Mogill Video marketing: You’ve heard the experts talk about it, the gurus blog about it, and your business peers rave about it, but how do you get started? What is the first step to creating your own engaging video content, and […]

  • Video Marketing Tips for Maximum Local Impact

    10 Video Marketing Tips for Maximum Local SEO Impact Posted May 10th, 2013 by sophie kemp Video marketing is a hugely overlooked category of local search engine optimization for local businesses. Producing video content on a surface level seems like a daunting task for most small to medium sized businesses without an in-house video production […]

  • Basics of Video Storytelling

    The Basics of Video Storytelling Posted May 16, 2013 Posted by: Neil Davidson For some time, marketers have been moving away from the traditional selling tactics of TV commercials. It is no longer enough to tell audiences that your product is great and that they should buy it. One of the buzzwords that characterises the […]

  • These Videos Went Viral

    Here’s Why These 6 Videos Went Viral A vide By Seth Fiegerman May 15, 2013 A video is never guaranteed to go viral, but a few factors make it significantly more likely. In the first few months of 2013, viral videos covered all kinds of topics: a serious look at female self-esteem, a silly competition […]

  • Video Increases Traffic and Click Conversion

    Reasons Why Video SEO Increases Traffic and Click Conversion By Abhinav Jain On May 10, 2013 • Video is acknowledged to be one of the most popular content online. Millions of people from all over the world have had significant experience and enjoyment in watching videos. In fact, Americans have so far engaged themselves in […]

  • Essential elements of a viral video

    3 essential elements of a viral video By PR Daily Staff | Posted: May 13, 2013 While there’s no guarantee your next video will go viral, you can increase your chances by making sure it has the right content, context and conversation. Gil Wolchok, executive vice president at Synaptic Digital, expanded on each of these […]

  • Video Marketing Transform Your Sales

    Could Video Marketing Transform Your Sales? By Gabrielle Karol Published May 06, 2013 FOXBusiness Video marketing can take up a lot of time and resources – but it could pay off in the end. Find out how one company’s viral videos led to thousands of sales. Plus, take a look at four companies that may […]

  • The Future Of Video

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  • Every Business Website Needs Video Immediately

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