Hotel Video the way to grab Travelers attention

Hotel Video the way to grab travelers attention. Puerto Vallarta, Riviera Nayarit, Punta Mita, Sayulita, Nuevo Vallarta, San Pancho, Jalisco, Nayarit, Riviera Maya, Los Cabos, Cabo San Lucas, Nayarit, Mazatlan, Manzanillo, Costa Alegre, Mexico

Content is King

A great hotel marketing plan must rely on visual appeal to connect with consumers. The hotel must be both aesthetically appealing and highly visible to achieve results. Videos are a fantastic marketing tool, which give people that final push to come and see more. Quality videos attract more customers and generate drastic increases in sales.

Video is a great way to grab your web viewers’ attention and to really effectively communicate your message. Video helps you stand out from the competition. Video is a cost effective marketing tool that gives an insight into your services and showcases what your business offers. Web videos increase leads and sales.

Social media should also be a part of a hotel marketing plan. The hotel marketing plan has to be accessible to the consumers. This means that the hotel has to be where the consumers are. Having a social media presence on a site helps the restaurant gain feedback and offers the chance for the brand to connect directly with potential visitors.

Video marketing should be included in any hotel marketing plan. The customers are able to envision themselves in the rooms and throughout the facility if they are able to see it. A video tour could be one way to utilize video marketing. Submitting content to a social media site or recording a mini-commercial to be featured on the home page of a website is another way to do this.

Videos are time saving. Travelers can look through numerous properties online, get a feel for what they’re interested in and discard the rest. Video tours help to weed out the time wasters and allow you to spend more time on real life ‘walk through’ tours with serious buyers.

Video is the most effective promotional tool; videos demand attention, generate interest and keep viewers on your website for longer. Travel websites like Trip Advisor, LastMinute.com, Thomas Cook and LonelyPlanet now include hotel videos on their websites. Submitting your video tour creates greater visibility for your hotel and gives potential customers the confidence to book with you.

Build a great media web site now
Combine online and offline media
Target consumer generated media
Personalise your marketing messages
Adopt a continuous sales collateral improvement program
Better Merchandised Hotels get More Bookings

Drive traffic to your site

Some of the strongest video promotions are website to host your video. You want video to drive traffic to your web site. Search engines love indexing and ranking videos, which means you will have an effective combination with your blog and the video.

Creating hotel video content is a great way to promote your hotel property, engage with potential customers, drive traffic to your website and ultimately increase hotel reservations. With the popularity of video hosting communities such as YouTube and influence of social media, hotel internet marketing should use a mix of traditional marketing tools and online channels to stay relevant in today’s virtual market.

Once you have created your video and you are happy with the production quality, it is essential to promote it through as many means as possible. The viral nature of hotel videos means that your promotional message can be distributed much farther than conventional methods of advertising. Promote your videos by taking advantage of your own hotel assets such as:

Homepage of your website
Social Medias (Facebook, Twitter, Youtube)
E-news letters and corporate materials

Hotel video marketing gives you the opportunity to add another dimension to your online marketing activities and enables you to engage with your target audience in a more personal and intimate way. Video content allows people to emotionally connect with your hotel brand.

Video can be the best online experience travelers can have if the content is rich, engaging and smoothly delivered. It is a great way to build brand credibility and enhance consumer trust, with the ultimate aim of driving conversion.

If you host the video on your website, you are driving traffic directly to your website but if you host it on a third party website like YouTube, you are receiving a back-link from these sites which can also boost your Search Engine ranking

High quality videos can be used in so many ways from social video sites, for link building and on site content.

Building quality, travel related links to your hotel’s website, get highly targeted social media traffic, rank your videos high in the search engines, let customers see your hotel in high quality, crystal clear video

We produce videos for hotels, restaurants, tours, attractions and regions throughout the Bay of Banderas and Riviera Nayarit.

How can we help?

Video Photo Productions

Puerto Vallarta, Riviera Nayarit, Punta Mita, Sayulita, Nuevo Vallarta, San Pancho, Jalisco, Nayarit, Riviera Maya, Los Cabos, Cabo San Lucas, Nayarit, Mazatlan, Manzanillo, Costa Alegre, Mexico

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