Hotel Meeting and Event Planners use Video
Hotel marketing plans have to rely on the visibility and aesthetic components to truly capture the audience. Online video has the potential to deliver far better targeting than traditional methods and provide life after the 30-second commercial.
Online video ad market would reach $10 billion in 2019. It is critical that venues today become educated on how the effective use of social media and videos can translate into increased website traffic and booking conversions.
Video Photo Production
Online sales success today depends on getting the right message to the right people in a quick and efficient fashion. Videos are the best way to respond to this growing desire for information, providing online audiences with the media content they are searching for on Google, Yahoo!, Bing, TripAdvisor, Lonelyplanet, Travel Agencies, Meeting Planners, Tour Operators and DMCs.
Meeting and Event Planners use Online Video to Research Venues and Services. Industry studies have shown that video expedites buying decisions by 72% versus print and that six times as many people prefer a video to printed information
Online Video is the key business differentiator for communicate their product profile and benefits within the shortest possible time. There is nothing else that comes close to the effectiveness and persuasion power of a well designed video message.
Customers are live 24/7 and globally on the web, and many are already re-deploying advertising dollars from traditional media to the web. Video is the most powerful way to tell a story, capture the imagination, argue a point and entertain and inform a population that has grown up with a preference for watching and listening over reading.
Recent case studies indicate that 97% of videos are watched at some point because of their high perceived value and that videos have staying power unlike a print piece that will more often be trashed upon receipt. 94% of video direct-marketing recipients will pass your video along to another viewer. Using video and the internet to better promote and qualify your products, while educating and entertaining your customers is one of the best approaches that you can use today to further increase your marketing effectiveness.
Statistics confirm that users are increasing their absorption of video at an exponential pace. We believe there is a growing expectation from the consumer for businesses to provide them information in a medium that is easy to digest, and respects their demand for time and attention.
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Video Photo Productions
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